tiktok ads business manager

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How To Run TikTok Ads in 2022 - Beginners Tutorial (Complete Guide)

today we're going to cover everything tick-tock  ads we're going to go into shopify we're going  ,to link our store we're going to make sure the  pixel is set up properly we're going to make  ,sure that you can get amazing tick-tock results  for those that are new to the channel i'm davey  ,foggerty my shopify stores have done over 400  million dollars in sales in just four years tick  ,tock ads is the new kid on the blog usually we're  heavily reliant on facebook because it's such an  ,incredible marketing tool but lots of people are  getting heaps of success with the new entertaining  ,nature of tick tock ads so it might be perfect  for your brand this video is perfect for beginners  ,we're not going to skip any steps but i'm also  going to go into some advanced things around  ,content because that is so important to make sure  that you make tick tock ads work the first step  ,you're going to want to do is set up your shopify  store if you haven't set up your shopify store  ,just pause the video click the link in my bio and  set it up now we've got one set up through our  ,lemon scrub series so it's got most of the things  ready we're just going to make sure that we set up  ,tiktok properly so the pixel is firing once you're  in shopify the best way to go is go into apps and  ,just write in tiktok simply download the official  tiktok app and click add sales channel this is the  ,exact same as facebook nowadays this will bring  up this little tick tock section down on the left  ,hand store of your shopify store if you don't have  shopify still carry on watching we're going to get  ,into the nitty gritty in a second once this is set  up we can click this section here setting up the  ,pixel the next step you can see that it's saying  connect tick tock for business this is where you  ,need a new tick tock account already have a tick  tock business account you can just click connect  ,but today we're gonna have to create a brand new  one so i'm just gonna click create new at the top  ,enter my email address get the verification code  sent into the verification code here agree to  ,terms and conditions and just click sign up you  can click connect down the bottom right and that's  ,now created an ads manager business manager under  that email we can click create new ad account and  ,we can select the country and the currency that we  want to be built in this is generally the region  ,that you want to be targeting change the business  name to something a little bit simpler click sign  ,up and connect you'll come to this data sharing  section which we've touched on a few times in my  ,previous episodes just click enhanced or maximum  providing you've got the terms and conditions set  ,up for something and then click confirm maximum  is obviously preferred this is how shopify shares  ,data with ticktock this is referred to as capi  which is a partnership between shopify and the  ,advertising platform click set up enter your final  details make sure you connect automatic payment  ,click confirm and you should be ready to go now  to create tick-tock ads we're actually going to  ,have to go back to the tick-tock ads manager so  we can go ads.tichtalk.com you can see that our  ,ad account has already been created to make sure  that we do have the pixel set up properly what i  ,do recommend is going to your website and just  like facebook there's something called tic toc  ,pixel helper and it's a chrome extension that you  can download and check if your pixel is firing  ,on your website if it's not you may need to go  and fix that initially just download the chrome  ,extension and you can see that our tick tock pixel  is set up here shopify set it up for us and it  ,should be firing this is a page view because we're  on a page when you add a product to cart it should  ,fire the add to cart pixel or if someone purchases  you can test a purchase and it will also fire that  ,pixel in the exact right way so now we're in  the tiktok ads account we can go ahead and  ,create our first campaign campaign structures  are really important to talk about it's what  ,separates good advertisers from bad advertisers  that alongside really effective marketing content  ,the basic structure is you have a campaign which  is what objective you are striving for if you've  ,got something like a real estate business  it might be leads you're trying to collect  ,leads but we've got a e-commerce business  so we want to get purchases then you've  ,got the ad set level which is basically the  targeting that you're setting up to complete  ,that campaign objective then finally you've got  your ads that live within each of those ad sets  ,these ads are different creative types that  you think are going to convert your customer  ,so head to campaign when you're in campaign all  you need to do is click create here and you'll set  ,up your first campaign you'll get prompted with  two options you've got simplified mode and custom  ,mode we're going to w

The above is a brief introduction to tiktok ads business manager

Let's move on to the first section of tiktok ads business manager

How to Create a TikTok Ads Account & Business Center

How to Create a TikTok Ads Account & Business Center

how's it going everybody corbin here,from zoco marketing in today's video i'm,going to be walking you through how to,set up a tick tock business center and,how to create a tick tock ads account,and how to link up your tick tock ads,account to that tick tock business,center now for those who are wondering,on why you might may want a tick tock,business center the most common reason,is that you are running multiple tick,tock ad accounts say you are an agency,or you have multiple ad accounts that,you want to manage all under one roof,that is essentially the reason why you'd,want to set up a tick tock ad center,also if you are just managing one,account i do recommend setting this up,because it's just kind of clean hygiene,it's an easy way to give people access,to different different settings and,things like that essentially a tick tock,business center is the equivalent of a,facebook business manager if you're,familiar with the facebook world and,here's what tic toc has to say about the,business center on essentially why,people would consider doing it is one is,for the collaboration centralization all,of your assets are on one place and then,accountability you can control who has,permission to those assets as well so,there's lots of different reasons on why,you'd want to set up a tick tock,business center but basically like i'm,saying i recommend everybody sets up the,tick tock business center and then,creates their ad account and attaches it,there so i'm going to show you exactly,how to um do this so the first thing,you're going to want to do is come over,here to,www.tiktok.com forward slash business,i'll link this down below as well so you,can just go through and click that link,you're going to see something like that,looks like this we're going to click in,this top right hand corner create new,and if for whatever reason you've,already created a ad account then no,worries i'm going to show you how you,can link up that ad account directly to,your,business center account as well so i'm,going to go through and add these,details real quick in here,and once you get to this point it's,going to ask for you uh for a,verification code to send your email so,you got to send that over you got to,pick the shapes,so we got here objects that are the same,shape we've got k and k we're going to,hit confirm,verification complete and then now it's,going to send a,a code to our email so we're going to go,and grab that real quick once you have,that verification code in your email,just copy that inside there and then,we're going to sign up it is worth,noting as well you can sign up through,tick tock directly or with a phone,number if you'd like if you don't want,to use your email but we're going to use,email for here we're going to click on,these terms and then if you want to get,emails from tick tock you can keep this,checked i'm going to uncheck it we're,going to hit sign up okay and now we are,going to go through and create our,account so i am in the united states i'm,going to keep that as is industry i'm,going to call this e-commerce,and it asks for even more we're going to,say closing shoes this is just a test,account so we're going to keep it at,that and then business name we'll call,it house to home diy and then,our time zone i am located,american denver and phone number and,currency and once again we agree to the,terms and services and hit register,now it's going to go through and ask for,a couple of different other descriptions,to describe your business,okay so we went through and added our,website and then it's asking for billing,information so i'm going to add in some,billing information real quickly,or billing address sorry,and then here is kind of an important,thing depending on how you want to get,billed you can either do automatic,payment where you essentially add your,credit card and when you hit a certain,payment threshold tick tock will charge,your credit card or if you wanted to,only say oh i only want to charge 100 no,matter what that way it doesn't go over,you could add a manual payment,so that that way the card never gets,charged any more than you want it to i'm,going to keep it on automatic payments,for now we're going to hit next,and then here it's going to walk you,through and ask you if you want,simplified mode or custom mode i,recommend custom mode because it gives,you more options inside of the platform,and i do have full tutorials on that,tick tock ads if you're you're wondering,you can check out the links down below,to get resources to learn tic tac ad so,we're going to go into custom,and then now we are finally going to be,brought to our actual campaign it's,going to drop you into like start,building out a campaign which you could,start doing if you'd like but i want to,go back over here to the dashboard so,now we have successfully created our,ads account but now we want to go,through and add this ad account to a,business,business center account and how you do,that is once you're inside of your ad,acco

After seeing the first section, I believe you have a general understanding of tiktok ads business manager

Continue the next second section about tiktok ads business manager

Efektif Mana TikTok Ads Manager Atau TikTok Promote

Efektif Mana TikTok Ads Manager Atau TikTok Promote

tapi ada dua pilihan nih tiktok X,Manager atau tiktok promote Post dan,seringnya kita kebingungan untuk memilih,yang mana yang lebih cocok untuk bisnis,kita karena yang lebih kompleks yang,lebih Advance seperti belum tentu cocok,buat Anda,sebagai Seorang pebisnis kayaknya,berpromosi itu udah jadi bagian dari,aktivitas kita dan salah satunya saat,ini adalah berpromosi menggunakan tik,tok tapi ada dua pilihan nih tiktok,add-manager atau tiktok promote Post dan,seringnya kita kebingungan untuk memilih,yang mana yang lebih cocok untuk bisnis,kita karena yang lebih kompleks yang,lebih Advance seperti Manager belum,tentu cocok buat anda dan bagaimana cara,kita bisa tahunya yang mana yang cocok,buat bisnis kita kita akan bahas dalam,video yang satu ini Halo teman-teman,Kembali lagi bersama saya founder dari,sekolah pebisnis dan kurang lebih selama,8 tahun setelah mengembangkan biasanya,menggunakan online marketing jadi saat,ini Saya juga membantu teman-teman yang,ingin merintis bisnisnya atau,mengembangkan bisnisnya dari dunia,online ini jadi buat Anda yang saat ini,baru pertama kalinya bertemu dengan saya,di dalam video yang satu ini jangan lupa,untuk subscribe channel Abbas supaya,enggak ketinggalan tips info terbaru,seputar bisnis marketing dan juga,seputar terutama marketing Belum lama,ini saya mendapatkan pertanyaan,sebetulnya lebih efektif mana nih Jika,kita ingin menggunakan Tik Tok untuk,berpromosi mempromosikan bisnis kita,lebih baik kita pilih yang tik to,Manager atau yang tiktok promote post ya,cukup banyak yang sudah tahu ya kalau,Tik Tok Itu memang salah satu tempat,yang efektif untuk mempromosikan bisnis,kita memang ada yang efektif Ditok ada,juga yang tidak efektif jadi tiktok dan,mayoritas memang kita bisa lihat,sekarang pengguna tiktok pun sudah makin,banyak dan artinya makin menjanjikan,Jadi kalau Saran saya bisnis Anda saat,ini belum berada di tiktok dan,berpromosi menggunakan tiktok maka anda,akan kehilangan cukup banyak calon,pelanggan nah pertanyaannya sekarang,adalah lebih efektif yang mana ya,Artinya kadang-kadang kita waktu lagi,membandingkan antara Tik Tok at-manager,dengan Tik Tok X Pro mod yang kita lihat,bukan lebih efektif dan cocok yang mana,ya tapi yang kita lihat adalah yang,lebih Advance yang mana yang lebih bisa,macam-macam fiturnya yang mana yang,lebih bisa di gunakan dengan lebih detil,yang mana gitu ya Dan kalau itu yang,menjadi ukurannya maka tiktok Advan saja,sudah pasti ada jawabannya tapi ternyata,belum tentu yang dibutuhkan adalah yang,itu karena banyak sekali seperti di,Instagram pun sama,bisnis yang hanya dengan promote pos pun,saja sudah mendapatkan omset ratusan,juta bahkan miliaran Jadi tergantung,dari apa sebetulnya Apakah tergantung,dari hanya Advance Advance San fitur aja,atau ada efek lainnya ada faktor lain,yang akan kita pertimbangkan nah paling,tidak dari sisi kekurangannya dulu buat,teman-teman yang mungkin seorang yang,baru mau berpromosi di tiktok memang,enggak mudah untuk kita bisa langsung,menggunakan Tito SMA Manager salah,satunya karena hal ini,modal yang cukup besar jadi di tiktok X,Manager itu memang ibaratnya kita,membutuhkan budget kalau perbulannya,kita konsisten untuk minimal dengan,budget minimum untuk beriklan maka kita,membutuhkan kurang lebih 6 juta per,bulan Wah ini lebih dari gaji UMR ya,teman-teman nih jadi buat kita yang,mungkin Seorang pebisnis yang bermula,dari seorang karyawan yang saat huthel,sambil bisnis sampingan cukup sulit,karena kenapa Karena di tiktok itu ada,kebutuhan minimal 200.000 per hari Jika,kita ingin beriklan dan artinya 200.000,dikali 30 hari kan adalah 6 juta jadi,saran saya adalah waktu kita mau,menggunakan tiktok admin Manager ini,sebisa mungkin kita sudah cukup sering,beriklan dan sudah cukup punya cara,untuk kita bisa pada akhirnya menemukan,campaign ataupun iklan yang Winning jadi,kalau bisa baru pertama kalinya,memberikan memang ada beberapa yang,pertama kali berikan dan langsung jadi,Tik Tok Ads tapi saran saya teman-teman,berlatihlah cara beriklan di platform,yang harganya lebih murah contohnya di,Facebook di bahkan di Google juga,perkliknya itu cukup lebih murah jadi,kita bisa terutama menguasai dulu bahwa,di momen beriklan itu disaat berikan ada,yang namanya fase-fasenya ada fase,testing beriklan fasa optimizing fase,scaling up Nah kalau kita baru pertama,kali dan belum tahu ketiga-tiganya itu,akan cukup menghabiskan uang karena apa,Karena minimum budget kita untuk,menggunakan advandger adalah 200.000 per,hari artinya 6 juta per bulan Jadi cukup,mahal ya dan kedua adalah kalau bisa,teman-teman waktu menggunakan tiktoknya,Manager ini bukan lagi produk yang lagi,testing artinya bukan masalah testing,x-nya ya tapi produk tersebut yang,teman-teman miliki ini adalah produk,yang sudah dipastikan Fit ke market,artinya produk dan marketnya ini udah,ketahuan nih produk ini kayaknya bakal,laku dan sudah teruji kualitasnya baru,kita tinggal mencari audience-nya saja,Tinggal mencari target pembelinya saja,menggunakan ti

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How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)

How to Run TikTok Ads 2022 - TikTok Advertising Tutorial (TikTok for Business)

what's up guys jordan here today we're going to  be going through tiktok ads step by step the a to  ,z everything you need to know to launch your first  ad on the platform today now we're currently using  ,tick tock in our marketing agency the affluent  agency and we're generating a ridiculous amount  ,of new revenue for our clients at the moment using  the platform i cannot wait to bring this to you  ,guys today it's been a long time coming i've got  a presentation ready for you we're going to jump  ,onto it in a second but before we do i want  to announce a quick competition on this video  ,now for every one in 100 people that comment down  below with their goals for running tik tok ads  ,right now i'm going to give you the chance to  win a completely free strategy call with me for  ,an hour where we'll run through anything you want  to run through we break down your strategy how you  ,can increase your revenue how you can increase  your roads on whatever platform you're using  ,we're gonna jump on that call we're gonna make  that happen for you so enter that competition  ,let's get started with this no bs implementable  training but do me a favor stop what you're doing  ,right now whatever it is shut down your tabs take  some notes and pay attention and take action on  ,what you learned today let's get started okay  so tick-tock ads training first of all let's  ,start off with some data we need to understand  the opportunity here now tik tok was the most  ,downloaded app in 2020 with 850 million downloads  okay tiktok has 1.1 billion active users worldwide  ,with 90 of users using the app multiple times per  day so we can get ourselves in front of our ideal  ,customer multiple times a day on average now as  of january 2021 tick tock raked in 128 million in  ,user spending marking an increase of 380 from its  january 2020 revenue so it's growing year on year  ,almost 4x in user revenue now take top ranks  as the second biggest app in consumer spend  ,above youtube disney plus and netflix this  is probably the uh the biggest stat on this  ,screen ranking above youtube and netflix in  consumer spend is absolutely ridiculous so  ,it's a monumental opportunity for people and  businesses to sell their products on the platform  ,how many times have you spoken to someone they've  said ah i found that product on tick tock it's  ,happening a lot these days so let's jump on to how  you can actually make the most of that so this is  ,the tick tock ad structure so at the top we have  tick tocks ad manager then we have ad campaigns  ,we have ad groups we have ad creative and then  landing pages to break these down one by one tick  ,doc ads manager is where you manage your ticktock  advertising account similar to the facebook  ,ad manager now a ad campaign is the foundation  of your ad so we're setting up our advertising  ,objectives and formats we then have ad group which  is target audiences ad placements budget and the  ,bidding then we have the ad creative which is  the text and the video that will appear on our  ,apps what we're physically seeing then finally our  landing page and this is the destination url that  ,we are driving our potential customers too this  is the place where they will actually buy our  ,products or service so when you actually have your  tick tock ad account up and running this is kind  ,of what the format will look like we have our ad  manager at the top we have campaigns beneath that  ,then inside an ad campaign we would have multiple  ad groups so we'll be testing out multiple  ,audiences and inside those audiences we may even  be testing out multiple different ad creatives  ,as well so what are the actual creative the the  creative formats that we can use on tick tock well  ,we have top view on the left hand side here which  is like a full-size video which shows up when we  ,launch the app we don't have brand tank takeover  now these are the most expensive tic toc ads and  ,very large brands use these and again these come  up right at the start of launching the app and it  ,takes over the entire screen then have in feed ads  this is what we're going to be going through today  ,and what most businesses are actually using  to generate the most revenue from tick tock  ,we have branded hashtag challenges so if we  want to launch a challenge on the platform and  ,then finally branded event so we want to have our  own branded stickers on uh on tick tock itself so  ,people can use them when they're creating their  own content but as i said in feed ads it's the  ,ad format we use for our tiktok ad clients  at the affluent agency and we're literally  ,generating hundreds of thousands in new revenue  from infeed ads alone so that's what i'm going to  ,show you today so without further ado let's jump  straight on to the tick tock advertising platform  ,okay so the first thing we're going to do is  go over to ticktock.com forward slash business  ,i'm just going to zoom in here so you can see  every

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How to create Tiktok Ads Manager and Business Center

How to create Tiktok Ads Manager and Business Center

hello and welcome to my channel take,your social media marketing pills,i hope you will enjoy the video and that,in the end you will learn something new,and useful,before to start i would really,appreciate if you could follow my,channel,and like the video so,in this video we're gonna talk about how,to create,a tick tock ad account and business,center,then we are gonna see how to set up,the ticktock account and the business,center,in the end we are gonna see how to,add and manage tick-tock account,and permission of your staff inside the,business center,so let's get started first thing to do,is to visit the link at,tick tock,we will have this page and we will click,in the top right on get started,we will choose our email address the,email address that we want to use,to sign up to tick-tock,for business otherwise we could also use,our phone number so,i add my email,then i choose password,i confirm the password,and then i click on send code here in,order to have,an email with verification code,now you will have a verification,uh we have to simply drag the slider,to fit the puzzle and here we are,so now we will receive at the email,provided,the email selected a code,that we are gonna use we are gonna add,inside here,i already got mine which is this one,will be a one-time code just,to verify that you're using,an existing any email,we click on tiktoka's terms a condition,and privacy policy and we can sign up so,this is a first little,setup of our tick tock ad account,we are gonna choose first our country,region in this case,united states our industry in my case,it's an ecommerce,clothing and shows business name,we are gonna just put the name,of my terminal,then we can choose the time zone that we,prefer,we can select our phone number,now i will put a random one just to,have it and we can choose the currency,that we want lastly,we we are we're gonna um click again,on terms and condition platform payment,terms and advertising guidelines,then we can click on register,cool now as before for the email,we will have a verification also for the,phone number,so once we arrive at this page,we just need to um,to click on send code and we will,receive,an sms with a small code that we need to,put here,and verify,okay so if you arrived here you have,created your tiktok ads manager,your tick tock account and we can start,to set it up,the first thing you will see is this,information regarding,ios 14 new policy that may affect your,your ads um either for tick tock but,super for other social media marketing,platform,but we will talk about this in depth in,another video,so stay tuned on my channel and watch,the video that will be uploaded in the,next weeks,so usually i don't set up,my business the business of my clients,in this page,but i prefer to do it here so we click,on the logo on the top right,side and we go on account,info,so here we will have the the full setup,for the account in order to have it,ready to go,because in this status you just created,it but is,not ready yet to create the ads,so we are gonna put a website link,an address of our business so,for,new york,postal code,you can choose if you are an agency or,not,in my case i'm not and the payment,method,once we click on submit,the account will be under review,as you can see by clicking here on,account setup,on the left column you can see that the,account,is under review once you will see,the account status in good to go it,means that your account is ready,and you can go on with your tick tock,ads,or creating the pixel and so on,usually it takes really few minutes so,for example,if you refresh three times you should,already see,that the account is ready let's try as,you can see,the account is already good to go so we,can use it,to create our ads or to set up our pixel,and so on so what we will do,now is to talk about the business center,so how to create it and how to set up,the business center itself as you can,see here,we have all our information the,information about our business,the contacts the owner and the payment,method,now we can go to create and set up our,business center,which is another important part of our,tick tock for business,so we go again on the top,right side of the screen and we click,on the back logo which is the business,center part,we will have another window,where we can create,the tick tock business center,so here we are as you can see,um since the account is new when we have,just created,we can create a new business center,so we just put again the name,of my channel,take your,pills time zone again,let's put new york and we can,create our business manager it's very,easy as it is,here now we have created our business,center,we can go inside or create more,business center,in this case i want to show you how it,looks,and especially once we have created it,how to add other accounts and also,manage the stuff you know for example,if you have someone working for you who,creates for example the pixel or,who manage uh your tick tock hats,this is the part

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How To Open a TikTok Ad Manager Account

How To Open a TikTok Ad Manager Account

today I'm going to take you step by step,on being able to get your ads placed,onto Tick Tock so something just like,this where you can actually get a nice,Roi for doing some ads on the platform,now I'm gonna have a link for you in the,show notes down below to take you to the,page that looks just like this and once,you do you're going to click on the,start now button on the bottom left hand,side and right here you're going to see,it says create an Advertiser account you,can go by email or you can go by phone,number whichever way works best for you,so you're going to fill out the email,create a password confirm and then do a,validation make sure you have this,checked off here before we continue and,then we're going to click on the sign up,and we're going to jump to that next,screen all right so here it's going to,ask for some Billy information uh starts,off with the country it's going to ask,for the industry your business name time,zone your currency which is set to USD,and then a telephone number make sure,you have this clicked on here to be able,to agree to the terms and conditions,once we have all that filled out we're,going to hit submit so from here it's,going to say setup billing information,it's going to ask for our state and then,if we want to do automatic payments or,manual payments,we're gonna go ahead and do automatic,and click on go to add manager so here,this is actually going to take you to,the main page of your Tick Tock ad,management section you can see there's a,dashboard here get your campaign any,assets you need and then also reporting,uh you can simplify it if you want to as,far as your ads go or you can do,customization if you either do it,yourself or have other companies do the,ads for you as well you can also have,that linked up right there so you don't,keep having this pop up every time you,log into your stuff so let's go ahead,and click on simplify mode right over,here and here pretty much it's going to,go step by step on the process of what,your advertising goals are do you want,website visits Community interaction,generating uh customer leads or website,conversions so whichever option works,for you right now it's currently clicked,on website visits and then right here at,the bottom we can click on continue so,from here it's going to give you some,options as far as who sees your ads,obviously location you can customize,your audience you can do automatic ones,if you want to your demographics your,interests and behaviors and then where,you want your ads to be shown so you can,see right here it is Tick Tock of course,and then if we click on additional,placements there is one more on top of,that if everything looks good from here,then you can click on continue at the,bottom right once you have all that,filled out so from here you can see it,says set a budget based on your goals so,if you wanted to have a budget of let's,say 200 every single day that is going,to be that budget and then you can also,set a schedule for your ad campaign or,you can have it start now with no end,date I do recommend making sure you put,an end date on there and then you can,click on continue so from right over,here you can see you can actually post,with your Tick Tock account so if your,company already has a tick tock account,you can go ahead and log in through here,it'll make it a lot easier for you to go,through that process especially if you,have some advertisement videos on there,already that you can utilize you can,also post with your Tick Tock ad,management account right here you can go,ahead and upload your video you can see,a Max of 20 currently or you can also do,images and then on the right hand side,right over here this is going to be a,preview of what it's going to look like,for you when you go through that process,and have everything loaded once that's,all done there at the bottom here it is,going to have the submit button for you,so you can go ahead and have that ad go,ahead and start running on Tick Tock now,of course there's a few extra Little,Steps such as adding in your bank,information as well as possibly even,creating those extra assets and looking,at the reports like we talked about,earlier that are up on the top left hand,side there but in order to get started,I'm gonna have that link in the show,notes down below for you go ahead and,click on that and it'll take you right,to that beginning step um to go ahead,and create your Tick Tock ad manager,account

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How to Create Tiktok Ads Account for Clients

How to Create Tiktok Ads Account for Clients

hey guys so i'm getting a lot of,questions on how to set up an ad account,and how to set up an agency account and,business center and issues with um ad,accounts not spending so i wanted to,just jump in here and give you guys a,brief overview of how to create if,you're running ads for clients or you,want to run ads for clients then what,you're going to need is this agency,business center account so it's very,similar to if you're familiar with,facebook at all it's very similar to the,business manager in facebook so for,example we use an agency business,manager,inside of our facebook account and with,that agency business manager,we request access we request partner,access to all of our clients ad accounts,so that means that we don't have to,create the ad accounts for them we don't,have to have ownership of the ad,accounts and if and when the,relationship um you know separates and,maybe they bring it in house or they,stop running ads they can just take all,the information and,they own that asset so it's very,important to have your own ad account,and if you and for your clients to have,their own ad accounts and,if you are an agency running ads for,clients you do not want to be creating,the ad accounts for them under your,business center um because as far as i,know you can only create one ad account,per business center that might change um,in the future it may have already,changed but i know for us we could only,create one ourselves so,what i did is i did a lot of research,because i was really confused about this,as well and i know friends of mine who,are facebook marketers by trade and now,getting into tick tock marketing are,having some issues with this too so i,kind of did like a deep dive one,afternoon to figure it out i watched a,lot of youtube videos and because they,have these the way that it's structured,is a little bit differently than um than,facebook because they have um a few,different like types of business center,accounts,and like one for solo businesses another,for agencies that are managing multiple,different accounts so this is,specifically for,agency business centers where you're,managing multiple different ad accounts,and you need to request access to those,accounts so you can manage them inside,of your business center so,um i have got the two articles that i,used to,walk myself step by step through the,setup process and then also walk my,clients through the setup process so,number one is going to be to create your,agency business center and the reason,again why you do this is because you,want to be able to manage your clients,campaigns but you don't want to have,ownership of their ad account so,you're going to,go through these steps i'll share the,article with this video,so we don't take up too much time here,but from your personal account you're,going to create your business account,and then once you've created your,business account,you're going to go through the steps of,requesting access to an ad account now,if you have a client that does not yet,have an ad account what you're going to,do is i'll share this article as well,but i recommend sharing this article,with your clients so that they can walk,through it on their own if they're tech,savvy my clients largely are not tech,savvy so i have to actually get on a,video call with them,and do a screen share and walk them,through all of this right so,um you want to start with them on a,screen share share this link right here,and have them create a page,or create their own uh,tiktok ad account,and they're going to have to go through,a whole process which includes getting,the,business account,set up getting it verified adding in all,of their information they're gonna have,to create a login with their email,address password,um they're going to need to enter their,business information they need to have,their legal information ready so they do,require an ein number i think it's just,the last four of like the social,security number or last four of the ein,number i don't remember,um,but they do need to include their,business information,and then they'll register,and um super important here once they,have their ad account set up they are,going to need to and once they've got,their their business information entered,they i recommend,having them verify their business,account it's the same with facebook,y'all if you don't verify the business,account you're going to run into issues,at some point down the line i guarantee,it so just have them verify the business,account again they're just going to have,to upload some official documents which,is fine it's easy they should have it,readily available on their computer um,and then most importantly have them add,their payment method because these ads,are being billed via tick tock to your,client you do not want to pay for ad,spend through your ad account,um at least i don't that's that's not,how i run my business and i don't,recommend it um because it's just it,creates issues generally and,you don't want to be res

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TikTok Ads FULL Beginners Guide in 20 Minutes (PROFITABLE TikTok Ads)

TikTok Ads FULL Beginners Guide in 20 Minutes (PROFITABLE TikTok Ads)

hey there andrew here hope you're all,well today we're going to learn how to,use tiktok ads effectively something i,haven't yet spoken about,on this channel so naturally you're in,for a value-packed one today,last year 74 of marketers,and businesses had no plans to invest,into tick-tock ads according to,a social media marketing industry report,so you're already two steps ahead of,your competition,watching this tutorial we'll be going,over five things today,why should you use tick-tock ads,examples of winning tick-tock ads,account setup tick-tock pixel setup and,creating,your ads as usual i'll leave timestamps,for all five sections for your,convenience and,any tools or resources i mentioned,throughout the video,i'll leave in the description box below,so go ahead and check them out below,so why should we use tik tok ads i mean,there are so many other ad platforms out,there right now,but because tick tock is so new there's,definitely pros and cons but let's go,over why you should use tick tock ads,and i'll be talking to also the,downsides of tick tock ads throughout,the video,arguably one of the biggest reasons,though to use tick tock ads is because,it's currently a,platform that is relevant in the world,of social media marketing it's really,important,to stay ahead of the curve and,experiment,within reason with new tools tick-tock,as is,exactly that it's a new and relevant,platform as of right now,tick tock ads has an extremely engaged,user base but this,may change in the future tick tock was,the most downloaded app on the apple app,store and has 2 billion total downloads,across apple,and google's app store now obviously,this doesn't mean,anything if the users aren't actually,engaged,but 9 out of 10 tick tock users access,the app,on a daily basis and spend on average 52,minutes on the app per day be careful,though because the cost per click of,tick tock ads is extremely high right,now,in comparison to let's say facebook ads,or snapchat ads,so the barrier to entry to just,experiment with tick-tock ads alone,isn't exactly low that being all said,it's worth at the very least,experimenting with tik-tok ads you can,use tick-tock ads to grow your business,get more customers leads or even just,grow your tick-tock profile and get,your engagement and following up in the,next few sections i'll show you a simple,strategy you can use to see if tiktok,ads works for you,and your business okay so before we jump,into creating our tick tock ads,if you're enjoying this video tutorial,so far be sure to give this video a,thumbs up,and also subscribe to this channel if,you're looking for more lessons around,digital marketing e-commerce and general,online business,i've got my phone here and before we,jump into those talk ad creation,i want to go over winning tick tock ads,you know,tick tock ads that actually work well on,my phone here i'll also leave it on,screen so you can,follow along and break down why exactly,these ads,actually work so well so let's start,with the first one and the first one,is a slurpee ad from 7-11 i believe,so as you can see here you've got your,standard,dancing tik-tok here with a brand and,product,integrated into the video so,you can see in the caption they called,it the slurpee,shimmy and the point here is to create a,social dance that gets picked up by,other tick tock users and becomes tied,you know to a product if the dance gets,picked up by a whole load of users well,the product also gets picked up too the,product being a slurpee in this case,if you have the creativity and the moves,you know this is a great way to promote,a brand or product but creating a,dance that goes with it but i know this,isn't for everyone,personally not my cup of tea so let's,move on to the next example,so the next example with this one it's,also straight,pretty straightforward they have,literally just,shown their apparel products overlaid,with a popular song and they've added a,direct,call to action button as part of the ad,which i'll show you how to do,later in this tutorial they have a,buttload of likes,at 200k plus for this specific ad alone,which means they most likely,ran an engagement campaign on tick-tock,but the point here is you don't always,need to have a really fancy you know,dancing tick-tock video to succeed so,this is an example of an ad that works,and it's just a very,simple uh you know apparel video the,next one is,from nike this one's pretty interesting,have you watched this,you know ad loan by itself you're,probably going to wonder,how the heck is this working how does it,drive customers to,buy anything or do anything wouldn't,blame you but,what's going on here is also genius and,can drive virality the goal here is to,get,as many users to repost this as a duet,as you can see here they've reposted it,you know they've got some,engaging dancing going on more people,that repost this as a duet the more,eyeballs,that see this ad and the more traffic,that comes through to your website,so as you can see here with tho

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