Ads Moderation Specialist at TikTok: Ayuna Dorzhieva (DMS)
um,hiya junior thanks for joining me for,this um short short interview,um uh so you graduated just this year,um from masters in digital marketing um,and last two months you started working,with tiktok,uh last few weeks actually thank you,yeah so congratulations on that that's a,it's a really exciting company to be,working for,and the reason why i reached out to you,is because,you are uh you've experienced what it's,like to be job hunting,in a challenging marketplace,so you graduated in the middle of the,pandemic,so really unfortunate timing um but,yes you've you've managed to find a,fantastic opportunity,and also being an international student,you've had to go through the visa,process,um also during a lockdown so that was,harder to actually get access to the to,the relevant government bodies,um so it would be really interesting,just to hear a little bit about your,experience of job hunting in the current,market conditions um,i think like what we're looking at is,these the situation is going to stay,this way for a while,so for the new intake of students it,would be just great to hear,what tips suggestions advice you would,have,for students when job pointing in a,market like this what has been,experienced sure yeah so i started to,look for a job about two three months,ago,and i was applying for two positions,today i was really laid back because i,was still,working on my thesis so i didn't have,much time and i was only applying to the,jobs that i,kind of liked uh the new ones that,appeared every day so i think i applied,to probably like,60 jobs most of them didn't reply to me,and probably like five or ten replied,and scheduled an,interview and i've gone through a few,stages with different companies,and i received two off,first one was from tick tock and another,was from for a translation position,somewhere in cork,and i didn't really want to move to cork,so i yes,and i like tick tock so i joined tick,tock recently,um yeah i don't really have much,tips about the interview process because,most of them didn't turn out good so i,don't think i'm in a position to give,any advices,the only thing i would highlight is just,to prepare and to check,the company's culture and what they,value and their,um mission of,of the company uh i did not go through,the visa,process uh because tick tock said that,they're gonna take,care of it so they require they,yeah that's very convenient yeah so they,asked me for a list of documents to send,to them,and i'm kind of working on that,gathering my ppsn,and stuff like this so and after that,i'm gonna send it to them,and as far as i know as of now,they're gonna be working on it on their,own,um that's great so i don't really have,much,yeah so i don't have much advice on that,um yes so i just started so i don't,really have any,information about how it is to work at,tick tock so far it has been,uh fun and i'm just going through the,training process,but the fact that it's uh working from,home,it's a little bit different and,challenging so i didn't really see any,one of my colleagues,i just text with them and i don't really,know how they look like,i don't know how anyone looks like,pretty much so it's a bit uh,it does feel a little bit you know,hard to adjust but uh,yeah but i guess,soon it's all gonna be over hopefully so,yeah i'll get a chance to meet them in,person,which i'm very excited about good good,and so coming back to the job hunting,then you said you sent about,60 applications and you got maybe a,couple of interviews out of that so i,guess,the message the key takeaway there is,that you gotta be consistent and you do,have to,send quite a few applications uh before,you get get interviews is that kind of,the key takeaway for you,yeah yeah i think so i i actually wish i,started,earlier i yeah i did start in like,probably,june yeah um but i think i could have,started in like,may or something like that because,while thesis does take a lot of time um,you know job application takes like an,hour a day every morning so,i was a little bit probably scared of,the process so i was like delaying and,procrastinating on it,but i think applying just even like one,for one position a day,after month would you know get a few,interviews at the end of the,month so yeah i if i was to go back in,time and change it i would start,applying earlier,like i think a lot of other of my,classmates did,who started applying you know back in,like,april or something okay so okay,so you'd suggest april may is probably a,good time to start to start job monday,yeah i'd say so yeah,and even if you do get like a job offer,right away,i think it's still possible to manage to,do thesis,and work at the same time like i've,heard other people,from uh other last years aluminized a,few did that,and i know some people start doing that,this year as well so it,it is hard but you know,it's possible so it's kind of up to you,how,urgent it is for you to find a job so,if you have enough time of course you,can take a few months break and stu
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My TikTok Interview Experience in Singapore (and why I accepted their offer)
My TikTok Interview Experience in Singapore (and why I accepted their offer)
today's video is going to be a little,different,i want to share with you about an,experience i had recently,and i hope that it will be useful to you,a couple of weeks ago i was on linkedin,searching for a new job,and then i came across this role that,was posted by ticktop,talent acquisition specialist,i wasn't too sure if i wanted to join a,china-based company due to several,factors,one,cultural differences as i'm currently,working in a local company,and two,stability of operations as they had just,set up their office in singapore despite,these factors i also knew that i wanted,to,one work in a regional role,two,do tech recruitment,and three to find a job in the internet,industry,so i applied for the job,anyway,besides i found on glassdoor that they,paid pretty good money,about a week later i received a whatsapp,message from their recruitment,coordinator in china she scheduled the,interview with me over whatsapp and i,attended the first round of interview,the interviewer was a talent acquisition,lead based in singapore many of the,questions she asked were situational,testing for my problem solving skills,examples would be,if you had to hire 100 developers in one,year what are some of the metrics you,will use,if at the end of one year you have only,managed to hire 30 of your recruitment,targets what will you do next,what are some sourcing avenues you use,to higher niche positions,how will you roll out a staff referral,program,if your quantity or referral,applications are too high what will you,do to streamline the search to improve,the quality of applications,after the first interview,they contacted me again in about two,days,to arrange a second interview but the,thing is,they wanted to offer me a 12-month,contract role instead if i were to pass,the second interview,usually when companies do this,the likely explanation is that they did,not find my experience good enough for,their permanent recruiter role and they,have some doubts about hiring me for,that position,by offering a contract they can observe,my performance for a year,before converting me to a permanent role,this is a great solution for companies,if they have a candidate they are unsure,of,but they believe have potential to be,groomed,i was quite hesitant to say yes to the,contract role mainly because i didn't,want to leave my comfy government job,for something so unstable,but i actually went ahead with the,second interview in the end as i wanted,to find out more about the potential,renumeration they can offer,the second interview was pretty much the,same as the first and they asked similar,questions,a couple of days later i received,another message from their recruitment,coordinator in china saying they wanted,to offer me i waited two days for them,to get back to me and then to my,nightmare they wanted to arrange me for,a third interview with another one of,their talent acquisition lead they told,me the reason is that they have an,overwhelming number of candidates for,this role and we need one more round of,interview to decide,at the end all three interviews i,attended had lasted around 50 minutes,each,they were really thorough in their,questioning,one week later i received a phone call,from their partner recruitment agency,offering me the role,it was a one-year contract with plans to,convert me full time at the end of it,the salary it was a 20,increment from what i was currently,getting,i quickly jotted down the pros and cons,of taking up the row,the cons,it was a contract rule therefore dropped,instability,the benefits such as annual leave and,medical were way less than what i was,currently getting,i knew that this role would be a lot,harder and more hectic as the company,was expanding really quickly in,singapore,but what eventually led me to accept the,job and leave my permanent position,would be,one my boss said tick-tock she was,patient and kind throughout the process,when i voiced out my concerns regarding,it being a contract role and i'm pretty,confident that i would have a lot to,learn from her,number two it's an amazing opportunity,for me to step into the internet,industry,many of the fan companies i applied to,previously were not open to my,background as i did not have the,experience they wanted,and three of course the high salary,increment,it was a really hard decision for me,but eventually i decided that the pros,did outweigh the cons and i knew that it,was a step closer to achieving my career,goals,changing jobs is never an easy decision,to make,lay down your pros and cons like i did,and focus on your personal goals for,your career as cliche as it sounds ask,yourself where do you see yourself in 5,or 10 years time,overall i had an extremely pleasant,interview experience with tiktok and i,hope that this video will help you to,make your decision if you're currently,in a dilemma about changing jobs,you
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Google Ads Specialist? What Does a Google Ads PPC Specialist EVEN DO?
Google Ads Specialist? What Does a Google Ads PPC Specialist EVEN DO?
hey guys what's going on rob from clicks,geek,in today's video i want to walk you,through what,is a paid search specialist right so we,hear you keep hearing a lot of things,about it and a lot of people who don't,know,anything about adwords are very confused,with what people who manage adverse,campaigns actually do,and uh their actual job so this is this,is not for,advanced marketers so if you're advanced,marketer sorry guys this video is not,for you,this is more for people who just want to,learn more about what,what goes into actually running a,successful google ads campaign,so there's a few different a few,different things here that,you have to take into consideration when,you hire a paid search specialist,their job is to do the research,build your campaigns write all your ad,copy find all your keywords,all that stuff okay their job is to,launch your campaign,their job is to make sure that your,campaign is producing leads and phone,calls at a profitable rate,and their job is to adjust course if,things,start to go sideways or the campaign,starts to fail,their job is to make sure it gets back,on track and uh,producing again right so that is the,gist of what a paid search specialist,does i'm actually going to go into,a live campaign and show you some,nuances of things that they might be,doing inside of your campaign to make,sure,all those things are met right so we're,at google right now you can see here,if we just go to let's try something,like pest control,ah let's try here test,control,you'll see here we have two different,types of ads we have these are google,home service ads we're not going to,touch on those today those these are,completely different than,google ads these are the google ads all,right,so these are the types of ads that your,page search specialist is going to be,building,and running for your business okay,and there's more down here you can see,so these are,showing bucks county which is where i am,which is right outside of philadelphia,if you're wondering why,and there's a bunch here i've actually,used these guys they're great,so that's it that is google ads that's,where they show when someone searches a,keyword your ads pop,up for your business right here and that,the search,specialist job is to make sure that your,ads are showing and that they're getting,clicked,and that they're producing leads and,phone calls so if we go into the back,end inside google ads you can see here,we have a junk removal client,this is their google ads campaign i'm,not going to go too,in depth into it today but they're,spending about 200 a day as their budget,in the last 30 days which was september,22nd to october 21st 2020,they've gotten 224 clicks on their ads,and they've gotten 81 conversions now,conversion is an inbound phone call or a,contact form submission,okay their cost per lead so they're,getting the leads at 34,and the conversion rate for those leads,is 36 percent,all right so that's exactly where we,want to be we're right on point with us,and um so we're paid search specialists,and this is what we do and this is what,every paid search specialist should be,doing,now if the next 30 days the cost per,conversion goes,up to you know 48 or 50,and the conversions are lower we gotta,then we got a problem,we got to go into the account we gotta,start going through the keywords you,gotta start going through the ad groups,we have to uh diagnose the issue and,course correct it so we're back on track,again,all right that's pretty much it there's,not really i mean there's more in-depth,stuff that goes into managing the,campaigns but that's,not really for this video i mean you got,to find the profitable keywords how to,do that you got to write the ads,that actually make people want to pick,up the phone and call you you got to,craft a hook,what's your hook for your ad like why is,someone going to choose you or the other,eight ads on the page you got to manage,the keywords you got to you know,increase bids on the winners and pause,the losers,you gotta monitor and analyze and report,all the data that comes through the,accounts all the raw search terms,bid prices stuff like that conversion,rates,click through rates you gotta stay,current on google ads,you know learning and stuff like that,and make changes when they're needed,and that's the job of a paid search,specialist so hopefully i've,helped clear that up for you on what,exactly they they're doing when you hire,them,if you're confused or anything like that,so hopefully i've answered that question,now don't forget to subscribe to our,channel guys and give this video a like,if you can and check out the links in,the description i put some,some cool stuff in there for you guys,alright catch you later
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TikTok Agencies Add Millions in Annual Revenue in 4 months - What I've learned.
TikTok Agencies Add Millions in Annual Revenue in 4 months - What I've learned.
hey guys hope you're doing good so uh in,today's video i have something pretty,amazing to share with you guys and um,before i get started though i'd like to,ask you for one small favor if you end,up finding this video helpful in any way,leave a like,comment below okay even if maybe it's a,hate comment,leave that thing below okay,and lastly just subscribe if you want to,help me help you or help me help more,people right i think youtube is one of,the best platforms that has ever been,created and,i'm actually serious that i actually,want to grow this platform and the,people that follow me on or that just,watch the content right,so yeah please help me help me grow,that's all i ask okay but,today's video though i you know i,actually want to share something that's,actually pretty important okay,um i'd love to share with you guys the,lessons that i've gotten from helping,over 50 agencies introduce tick tock,okay,in the last four months we've helped,over 50 agencies introduce tick tock,okay and these are not necessarily,people are just starting out although,we've seen a trend where a lot of people,are getting you know who are finishing,courses right being taught to sell,facebook ad email marketing services sms,you know cro all these other services,that have been,you know existing for a lot of years now,they end their course and then when they,go to the marketplace you know start,doing outreach,start trying to you know close deals,over the phone they realize that it's,actually pretty,effing hard to actually scale right so,they might see a video on youtube and,they're like hey serge yeah let's let's,get on a call i'd love to actually work,with you okay or we've also had this,other side of clients where,they're actually already making multiple,six figures right almost seven figures,but when they see this new offer that,you know we're helping people introduce,they're like hey i think this could be,the thing that helps,us break uh through the ceiling that,we've had right because i know that when,you do end up making money with an,agency,you end up hitting a ceiling i'd say,around that 30k a month mark right,because you're making really good,margins so,you're kind of like art this cent this,and is incentivized to not to actually,take action to grow right because you're,comfortable you're making more money,that you never ever made in your life so,you're like maybe i should stay here but,the truth is that,you owe it to yourself to grow to grow,past,to grow past just comfort right there's,so much potential in you that if you,just settle for 30 count month you're,doing a disservice,not just to yourself but to everyone,around you to your family okay,uh but,um,in the last four months we've seen some,of the best transformations that we've i,mean we've seen the best transformations,that we've ever seen in our community,okay uh the first one which is you know,probably the one that actually made me,want to start this uh tick tock thing uh,which was umar i thought it was an,anomaly because he literally went from,zero to 60k per month sixty thousand,dollars every single month,in less than seven weeks okay but that's,not even the impressive part what's,impressive is the fact that he did it,without any,paid ads,album prospecting no acquisition team,it was all through inbounds okay and for,me personally as a founder of,of a clown acquisition business when i,see such a thing i'm like whoa,if we can if we can be able to replicate,this,for all our customers we can literally,be the biggest company okay because one,of the things that most people don't,really understand,the only way that you get really big is,if you can guarantee results right and i,realized that like hey if i can,guarantee this type of transformation,for almost um for every customer then,yeah we kind of like become,you know it becomes a pretty big deal,right and um i think ammar is now over,uh six figures per month i think almost,150k per month and um we've had you know,lashes are coming our community uh for,at 7k i think he joined like two months,ago now he's over 25k a month,i think he hit over 25k last month this,month is aiming to hit 40k per month,right and that's just in 60 to 90 days,um we've had alex who's joined under 5k,per month now he's doing over 25k per,month,we've had nick roach go from zero to 30,000 a month in,30 days helping sas businesses okay,because um i think one of his mechanisms,in his agency is tick tock and um yeah,that that's in that's insane guys if you,add up what every every number that i,just mentioned,in annual recurring revenue,that's over seven figures that's just,from the last three customers i just,mentioned that's over,a million dollars right if you add,tomorrow all that good stuff that's over,multiple seven figures in just the last,four months and that's just from four,customers i just mentioned we have over,400 customers right um,so so yeah for those who don't know me,though my name is serge i run clown,acquisition at io it's a consult
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Make Money Online as a Youtube Ad Specialist With Google Certifications!
Make Money Online as a Youtube Ad Specialist With Google Certifications!
Today I'm gonna share with you nine side hustles that don't require you to sell your panties ,online if you like watching youtube videos
then this one is for you do you want to make ,fifty dollars an hour from the comfort of
your own home if so you're going to want to ,watch this video until the very end today I'm going to show you step by step how to do a side ,hustle that nobody is talking about you can start
today for free from home all you need is wi-fi ,and a little bit of work ethic and i'm going to
show you exactly what to do to be successful my ,name is Morgan and four years ago my partner and
I left jobs that we hated thanks to side hustles ,so this year we are sharing some love by teaching
you different side hustles that you can learn ,and do starting today from home so if you're
looking to make money in a way that doesn't ,crush your soul maybe even enough to
quit that job that you hate then comment ,side hustle below give this video a thumbs up and
hit subscribe so that you don't miss out on all ,different ways that you can make money online for
free so your time is money so let's get started ,my partner and i have no advantages that you
don't have and what i mean is we both come ,from trailer parks we do not come from money
we do not come from any sort of advantages ,he was previously a sugar cane farmer and i waited
tables and the thing about when you grow up just ,having to hustle for everything you have and maybe growing up in a rough neighborhood is it makes you ,hustle and when you get poor you get really
creative so we have tried all sorts of side ,hustles and ended up making enough money that
four years ago we both left our jobs and now ,we work for ourselves full-time so this year
we want to help you do the exact same thing ,so in this nine part series i previously have
gone over how you can make four hundred dollars ,an hour reading books how you can make twenty
thousand dollars selling digital coloring books ,and also how if you are 13 years or older that
you can make 36 dollars an hour playing video ,games all of those are linked below but since
your time is money let's get started the very ,first thing that you're going to want to do is go
to upwork.com you want to make money as a youtube ,ad specialist the very first thing you want to do
is go to upwork.com and when you get to upwork.com ,you're going to go right up here to the search
bar and you're going to want to type in youtube ,ads and then you're going to hit search once you
hit search this is what is going to pop up so you ,are currently looking at anybody who is marketing
themselves as somebody who offers ad services to ,business owners companies to pretty much anybody
so as you go through here the really cool thing ,about upwork is they show you right here how much
each person has earned on this one website alone ,so some of them you can see if there's no amount
it's not an amount substantial enough to be shown ,so as you go down you can see a variety of hourly
rates 25 18 45 okay so we want to keep searching ,and keep searching wow okay shaney the has she
charges fifty dollars an hour and she has earned ,four hundred thousand dollars on upwork okay
that's pretty incredible right below her we have ,nicholas who charges 50 an hour as well and he's
made 30 000 so what is the difference in shaney ,and some of these other people who are only
charging 18 five dollars an hour well if you ,click on her profile you are going to see
that shaney has focus on a niche audience ,she has specialized herself as a ppc and ad
sword specialist and what ppc stands for is ,pay per click so if you are launching a youtube
ad a google ad any sort of ad normally they have ,a price that you pay per click of certain keywords
and different things like that she has marketed ,herself as a specialist so you want to do the same
thing so you can stand out from the crowd make ,more money per hour so that you can work smarter
not harder and make four hundred thousand dollars ,that is plenty enough to quit your job so this
is how you're going to do it so the really cool ,thing is you can get certified in all sorts
of things 100 for free so you want to go to,skillshop.withgoogle.com what this is is
something amazing that google has offered ,every single person 100 for free so you want
to come right down here and you want to click ,get certified and then if you they have
all sorts of skills that you can learn ,you take a little test for it you get certified
and then you can market yourself for any of these ,services so if you're wanting to do youtube ad
specialists you're going to want to scroll down to ,google ads and then you're going to go right here
to google ads video certification and click that ,okay so once this page loads you're going to
see google ads video certification and this is ,so cool because basically what it teaches you how
to do google and yo
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How To Make Money With Fitness in 2023 (For Beginners)
How To Make Money With Fitness in 2023 (For Beginners)
I did you make her make money with,National complete beginners and today,with no spends most Natural,điện thoại Samsung Prime Pearl Silk,video forza Vinamilk you'll spend the,request Of The Scene is it we make money,with China Food in lung linh cùng inlook,hennessey,SEA Games sau khi nào nào easy Credit,cards is extremely fast money was spent,all about the game with memory card Chơi,game page you Supperman sturridge my,soul is told,untheground You're in our Skills against,numerous to you want now suit expansion,go ahead and book was because They Don't,listen or play button when I'm learning,in the nose to make money with lyric I,wanna make us work to make sure Windows,Zidane Love Is All the work with three,hundred are there in response and,tourists with all the innocent I'm,interested in it whenever She thought,She know that I will assist số ways to,make Money in us everyone to some to,your purpose in the passage that meet,new people realize it needs to Slow Down,Your Face will and of course is very,simple in people make money makes,innisfree Black Green cross that make,your Spirit guard your Translation,asteras Line are you speak english,learning are still fighting go ahead and,Happy person it when people in things in,people in fog of War machines and What's,your favorite Happy computer which,focuses On The girls to solve the puzzle,Halloween Night That's the volume of the,world war I wish our Hearts,It is inside the welfare and contracts,Samsung zin enabled for applied At The,Beginning wife and game Parkour giá,number one for you doing in the woman in,the offenders shall be lookin for that,specific Dragon Sword is you can see,them apart and decoration for Supper,sweetnam morning Fresh Action ATV Dragon,Ball on YouTube and shoulder and useful,for its statements of drainage my self,care enough you live at low rate which,will help Myself I see that Lamborghini,bao like it out for the music scene,because You're in the usefulness and,administrative Romance witness enhance,your to make love to you will show you,do it up and the West and spend with,miss you very nice The Moon The passage,How many are times When combined with,our work and play using the more,exciting Ừ Hình như mỗi avatar need,money the morning and amin Edwards an,ninh Fitness is the work of art thief is,my friend grade in contact with you see,in the past When She finds in prison for,get you write them and all the,interesting Piccolo school is painful,all is well I'm Gonna Be Your light for,YouTube videos as well as traditional on,with me what lies with the bottom of,drainage and will wait to record that we,think to use Right now And Soul Shield,of the newspaper and surgery mortensen,almost Nozomi destroy Syria Homes in,those Days We Got Married with Amazing,dress with all the more to play a men,are some of the morning and find you,like that Can you show me Show Me The,Money in size 40 Em thích nhau ơi siêu,thị Phú wait for all the things I live,for today is that love was,Used the candles my because Donal,streamedcontent adekanol never thought,that resembles a Portable USB printer or,use her use that i'm not sure whether,she have been singled out some of the,week is eliminated ukiss ukiss make,Money in the efficiency of this or use,the past week that innocent Gold make,money with Wedding on us on Google Play,is equal data format money on YouTube,and knowing you want to use just wanna,make you lose the more time Super,amazing superbowl ngoại đại Yes She goes,the hard for you and your mind now I,could think about it is growing and,typical had you There are gathered in,you know these sentences and show your,life on I wish I và Staff of us Pray for,you see Nobody doing his ex marble theme,inspires you you have declined use over,time it's worth the fight against the,week important News Stories and stored,in the control of Milk two simple game,mà cái because people in your family is,mean I'm A Girl Arsenal this weather,Screen for my Year is hosted on the,table and 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Phone Sales Training Live Sales Calls with Grant Cardone
Phone Sales Training Live Sales Calls with Grant Cardone
oh that's presenting crazy making phone,calls to it all right,okay you're on a Thai massage yes your,team play sandy todd todd yeah okay what,about this then so hey I got justice my,god just connected I was trying to get,all the metal business or give you a,30-day out of we can't call you a,football force a a business you contract,it will cancel the term we're just great,that's 30 days to help your guys a, good I don't I don't need any I,don't actually remember I need you read,it okay I need to read your script the,way I want it done,okay make the calls yep you're my best,cat right yeah what does that mean yeah,hi it's just bill okay good so I'll,reach back out in Oh bill jr. hey Tom,Mike bought it from Grant Cardone,zombies we saw this the other day we'll,do that I can train your guys I'm doing,very well hey listen I just wanted to,see pinky not catch up and now five,minutes of your time to show you the,grants program you know against the,contract but one should I circle back,with you I wanted to I wanted to look,and here's a person call again it sounds,great John probably sings why purse,great personally wanted me to call you,to get five minutes of the time in to,show you the program's office how are,you today,G I'm doing fantastic I wants a better,time to call you that you receive,information regarding car down,University and only CEATEC details I,could pass you,yeah that's fine yeah 2 o'clock or three,o'clock make a 3 p.m.,sure no problem all right perfect are,you actually going to give me a real 10,minutes to show this a 3 p.m. you,looking for information on just for,yourself is you know one user or do you,have us no actually you're right at that,man I apologize for that,all I need is five minutes to show it to,you ok perfect at 3 p.m. at all so ok,look what it is is look forward to,seeing you that go to get access to,re-bond own 24 hours a day 7 days a week,to be there's a deal nurse ok yep you're,bouncing code I'm buying yeah we got to,get you good ok what are you good I want,to get awesome I want to be a massive,sale ok I need you to follow the script,honey just stay in the chair why don't,you running down the hall alright,running all over the place that has no,value all right I know you think it does,something to you and makes you better,got it you need to just right here dude,ok,are you pound you pound frequency,already be frequent before you're going,to be great,alright god you're never going to be,great on a handful of Hong Kong's ok so,when people say it's not a number saying,this ok there's numbers because,it starts breaking your you need numbers,to get great ok and so you need to get,to this in the call hey I'm calling,because mr. Gallardo wants me to give,you something,ok ok yup what what's he want what's he,want to give me he wants to give you a,protein he's created a sales tool that,can increase sales 15 to 40 percent and,within the first 30 days ok it's not a,bit I'm telling you it's not an,over-exaggeration,feel crying but before I do that I need,to know a few things sir to be sure this,can help you I'm gonna give you the,script right here all you gotta do is,read off this you don't need to write it,in you oh we're taking out someone do it,right now I'm going to my choosing,shopping I'm just gonna just hammer ok,ok good I'm gonna hammer what are the,two things advertiser your sales team,could benefit from what are the two,problems what's that one magical problem,what's that thing that one thing is in,your eye a sicredi bothers you every day,what you guys job and then and then it's,gonna be good ok ok we getting we can I,show you this ok ok yep I'm hammering,okay you got you got a timer does he,have a timer,everybody in here needs timers Todd I,want a little cook time,with the ecology communion is find out,how many phone calls goggles,make it he can't manage and so we do,actually you find somebody so these guys,are running off the clock dude they,don't even know Italian but everybody,needs to cook up a minute little get,everybody approves out tell me,here we go let's roll let's roll Phil,Scott mikono means someone either,together tight change 24 minutes here,are seven over zero tornado and seven,seven sided okay that you're more value,from this tornado just go back over here,hearing the last nice and big balls,before the freakin electricity goes down,there's out we got tornadoes and we're,still making calls,you
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What is a Google Ads Specialist? What Do They Do?
What is a Google Ads Specialist? What Do They Do?
how's it going everybody corbin here,from zoco marketing and in today's video,we're going to be talking about uh what,exactly a google ads specialist is and,what they do so a little bit different,from my standard videos where i'm going,through more of the technical side of,things here this is for more of a,beginner video for people who want to,either want to become a google ad,specialist or just want to know a little,bit more about what a google ad,specialist does if they have one working,on their account or if you're a small,business owner essentially so i wanted,to walk through exactly the in and outs,of that this will be a fairly quick,video and a high level overview but,hopefully uh educational for everybody,out there so before i do jump in uh,please don't forget to subscribe to the,channel if you are new i drop a new,video every week and hopefully it adds,value to what you're hoping to,accomplish in your business or your,career so let's jump right in uh the,first thing is uh what does a google ad,specialist do is one they create a,strategy and goals now this consists of,a few different things like things like,how to outrank your competitors or what,will um the customer journey look like,how to target your customers um,basically just an overall uh general,overview of how to be successful with,google ads which is pretty,self-explanatory and almost expected,right but um uh google ad strategy uh,google ad specialist should have like um,a mentality of skills and strategies,that have worked in the past or um,they've tested and no work that they can,kind of translate into the next business,or the next thing inside of there so,a very important part of this role is,creating the strategy and the goals,that are usually set by the client or by,the business owner,and these goals can be like number of,sales number of leads,maybe a return on ad spend essentially,so if i'm spending one dollar maybe i'm,getting three back or four back or,whatever it might be and there are a lot,of questions that go into what the goals,may be um you know if you're an,e-commerce store what are your margins,um that might be a huge thing that will,affect your return ad spend if you're a,lead generation company or a local,business maybe what's the average order,value for a a service that you give so,that your plumber and your average,service is you know a thousand dollars,or or whatever it may be that means you,can pay x amount for a lead and it's,possible for your business these are,kind of the questions that a google ads,strategist will kind of go through and,think about before building the,campaigns to make sure that they can be,successful um with the account so,the next thing that a google ad,strategist does is they build and launch,new campaigns,um and obviously this is self self uh,obviously this is uh a huge part of the,job is building up the the new campaigns,but as far as what that kind of entails,i wanted to give you a high level,overview of what a campaign actually,looks like um essentially some of the,elements that go into that is organizing,ad groups which i'm going to give you an,idea of more what those are if you,aren't familiar with that setting up,bidding strategies writing ads adding,what's called negative keywords so that,you're not wasting your ad spend is a,big part of it and applying ad,extensions and this is just a small,chunk of some of the things,examples on building and launching,campaigns but here's kind of what a an,account and campaigns look like,essentially you have your overall your,google ads account and then broken into,that you have essentially unlimited,amount of campaigns if you have a big,company and lots of different products,you'll probably have lots of different,campaigns,typically a campaign consists of a,specific product say that you're selling,dresses and also pants um you could one,campaign could be for dresses and one,could be for pants and then inside of,that campaign you could have maybe white,dresses and then blue dresses and then,all the keywords that associate with,that and then all of the ad groups that,associate with that so inside of a,campaign you can essentially have,unlimited ad groups unlimited keywords,and unlimited ads although it's simply,three to four per ad group but as you,can see if you have a lot of products or,services all of a sudden you can be,building out a lot of campaigns a lot of,ads writing a lot of ad copy and then um,kind of building up the whole structure,of this this campaign so that's a high,level overview of the actual ad account,structure now the third thing that an,account manager or a,google ad specialist does which is,probably the most important part is,actually managing the campaigns um this,is where you go through and you actually,analyze the data and see what's working,and pause you know low performing,keywords campaigns etc uh make pivots as,necessary um because you know as good as,you are you may be as a google ad,specialist there's chances are that you,
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