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how to find average order value shopify

4 ways to increase your average order value || Shopify Help Center Your average order value shows y

Shopify Help Center

Updated on Feb 12,2023

4 ways to increase your average order value || Shopify Help Center

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4 ways to increase your average order value || Shopify Help Center

Your average order value shows you how much  ,the average customer spends in a  single transaction on your store. ,Increasing your average order value  can boost your revenue without needing  ,to find new sources of traffic or ways  to improve your conversion rates, which  ,makes it a powerful metric to track and optimize. Hey there, ___ here from Shopify. In this video,  ,we are going to talk about 4 ways you  can increase your average order value. ,The first is the cross-sell or upsell. This is  an easy way to increase your average order value. ,When customers choose an item, suggest an item  that may be higher priced, but would offer the  ,customer more value. This is up-selling. When you cross-sell, you're offering a  ,complementary product to the  one they are about purchase. ,An example of this would be to offer  your customer batteries for the  ,flashlight they are buying from your store. You can search upsell in the Shopify app  ,store to find some great app options to add  this feature to your store within minutes. ,The second is bundling. Bundling is another  great way to increase your average order value. ,Bundling is a strategy that involves  creating a curated collection of  ,complementary products that can be purchased  together often at a lower cost than if the  ,same items were purchased individually. You can bundle similar items or offer a  ,deal on items that go well together.  This encourages customers to spend  ,more on your store and purchase items that they  may not have originally wanted to purchase. ,Some of the upsell apps also offer bundling  options, so you can try both these methods  ,to see what works best for your store. A third way to increase your average order  ,value is by offering a volume discount. A volume discount offers your customers  ,a chance to save when they  purchase more of the same product. ,An example of this would be to offer your  customers free shipping for orders over a  ,certain amount or offering customers a  discount on orders over a certain price. ,If you choose to add a discount to your  website, make sure it is obvious to the  ,customer by adding it as a banner or sending  out an email communication. This is something  ,you do not want your customers to miss. And finally, the fourth way to increase  ,your average order value is a  post-purchase time discount. ,This is a discount or a free gift that  only lasts for a short period of time  ,after a customer makes a purchase. You could include this offer on your  ,purchase confirmation page or email receipt  that you automatically send to your customer. ,Time-sensitive deals are great way to  create a sense of urgency. They can  ,also help boost sales during slower periods. You can search for apps in the Shopify app  ,store that can help you with this such  as countdown timers and other fun ways  ,to display your limited time offers. Increasing your average order value  ,has many benefits for your business. It is a cost effective marketing return,  ,you will sell more of your inventory, and  when your average order value goes up,  ,your marketing spending becomes more profitable. Thanks for watching!

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