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Best TikTok Ad/Brand Campaigns You Should Know

hey everyone welcome back to filmora mvp,youtube channel today we will introduce,you to top 10 tick tock ads tick tock,brand campaigns examples worth looking,at,then let's get started,netflix wins with user generated content,netflix is the second most followed,brand on tick tock it has a massive pool,of original content such as interviews,with actors humorous skits and video,clips from the latest shows,averagely three posts per day gain over,1 million followers monthly their user,generated content has worked very well,the hashtag what's your power ar branded,effect got used by over 112 000 people,it is likely the most significant amount,of ugc for any brand on tick tock so far,elf cosmetics sets trends with tick tock,live,cosmetic brand elf is a front runner in,the best beauty brands on successful,tick tock campaign examples it is one of,the first beauty brands to market,through tiktok the beauty brand recently,created an nft collection that promotes,cryptocurrency and the group launched,its twitch channel,amazon track sales through tick tock,ambassadors,amazon is the third most hashtag,challenge brand on tick tock they,recognize influencers potential which is,why they partnered with over 40 micro,and mega influencers in a single amazon,fashion campaign as one of the best,tiktok campaign ideas to carry their,hashtag pajamajam challenge to the next,level,gymshark sets the bar for fitness on,tiktok as an early adopter,the brand posts high quality videos,consistently and has a good,understanding of its audience's desire,it shares workout videos motivational,content and a solid mix of memes which,have helped them earn over 3.3 million,fans on tick tock,marc jacobs perfects tick-tock duets,marc jacobs mastered the art of,tick-tock duets and tick-tock brand,campaigns and propelled it to be one of,the most followed brands on tick-tock,the company launched branded hashtag,challenges in the form of tick-tock,adverts and each time the tock duet,feature is utilized their hashtag,perfect as i am campaign which,constituted duets with ricky thompson,and other three influencers in summer,2020 end it with 10.4 billion views the,challenge aimed at encouraging self-love,celebrating pride and individuality,three massive tick-tock influencers jojo,siwa bretman rock and ricky thompson,were featured,over 13.7 billion views and more than 2,000 ugc accumulated from their campaigns,duncan warms up to gen z with charlie,dimigio,duncan is undoubtedly one of the best,food brands on tiktok it has more than,21 million likes and over 3 million,followers its popularity with gen z on,tick tock comes from their endorsement,with tick tock star charlie demilio in a,smart move a long-term sponsorship with,charlie solidified their influence since,she was already a proud duncan patron,duncan beverages appeared in over 120 of,her tick tocks mostly unsponsored,products,flighthouse is a content powerhouse,the most followed brand account on tick,tock is flighthouse running one of the,successful tick tock campaigns it has,over 30 million followers and it,specializes in producing viral social,media content especially on tick tock,videos from this brand have more likes,than any other branded account ranking,it fourth amongst the most linked,accounts on tick tock for comparison,flighthouse has over 1 billion more,likes than michael lee a tick tock star,with 50 million followers so far,flighthouse has produced 4 300 tick,tocks a greater content volume than any,other brand on the app,readable bolsters brand awareness with,suspenseful footage,red bull is one of the largest branded,content producers with over 2,60 videos which is much higher than,charlie dimiglio and addison ray its,consistent unique and humorous content,helped the brand receive around 1.2,million likes on tick tock every month,they share a hilarious flop for every,terrifying trick,the trick has far been effective at,ensuring their audiences still has,attention for them,blue diamond almonds shows brand it's,not too late to try tiktok blue diamond,almonds brand hasn't been presented on,tiktok till june 2021 this time they,launched an enticing food challenge that,highlighted their new line of spicy,almonds after partnering with three food,influencers the hashtag 28 extremes,challenge got promoted the sponsored,video with food creator at colin creates,received 322 likes and over 10.1 million,views thus becoming his most viewed,video ever so far it has received over,11.6 billion views,dick's sporting goods makes a game time,decision with tick-tock ad features,dick's sporting goods does not have the,most considerable tick-tock presence as,it only has around 42 100 followers,until they launched their first branded,hashtag challenge hashtag new fit felin,involved six influencers and inspired,1136 pieces of ugc it came to pass,without using any branded effects they,utilized tic tock's branded effect,option during their second campaign,welcome back the campaign had,accumulated 7020 ugc despite being

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How To Create High Converting TikTok Ad Creatives (FREE COURSE)

How To Create High Converting TikTok Ad Creatives (FREE COURSE)

tick tock ads are starting to become,really popular in the digital marketing,community and it only makes sense as to,why so many brands are literally,switching over from facebook ads,snapchat ads youtube ads and literally,going to tick-tock because there's so,many conversions happening on the,platform and with all of that attention,gives you lots of opportunities to be,able to get sales with tick tock and,that's exactly what we're going to be,covering but most brands and businesses,are missing this one key mistake that,they continuously make and i want to be,able to show you exactly what you can do,to be able to get high converting tick,tock ads,what's up y'all it's chase chapel here,your favorite digital marketer and we,literally cover content online and help,some of the biggest brands and creators,in the world that you know and follow be,able to generate successful results,using facebook ads and tick talk ads and,even google ads online,and we literally have hundreds of,students taking our online trainings and,programs where we have 600 plus six and,seven figure earners who have literally,taken our trainings and been able to,scale their actual brand or business,using these platforms and by the way if,you haven't already make sure to like,and subscribe because it truly does help,the algorithm so let's go ahead and get,into this video,all right so we're going to be covering,high converting tick tock ads and we've,literally spent 600 000,on tick tock through testing this far in,the last 90 days on the platform and,literally all of our insights in today's,video are recommendations we're making,purely based off of data none of our,personal opinion is in this video it's,100 backed by the actual science and,data that we see with the testing that,we're actually doing on tick-tock with,our platform and being able to,understand what makes the most sense for,our clients business and being able to,generate them results and through that,we're able to identify what tick-tock,ads are really converting best and be,able to give those insights to you so,that way you can be successful as well,you can quite literally see that the 600,000 that we've spent in this amount of,time has literally generated over 147,million impressions 2 million clicks and,we're literally getting cost per clicks,of 30 cents a click these days that is,far and few between on other platforms,so you can definitely see the,opportunities that you have on tick tock,alone so let's go ahead and go through,some of the ads that actually don't work,on tick tock and what we're seeing so,these are just some examples of tick,tock ads that don't work there's a,common misconception that people have,it's that they're running facebook ads,they're getting good results and then,they want to use the similar content,that they have there on tik-tok because,they think it's just copy and paste and,to be honest with you it's not like that,using images or gifs on your actual,tik-tok ads are not going to increase,your conversions if anything it's,actually going to decrease your,conversion rates and actually raise your,overall cost per cpm,and you know you don't want your actual,tick tocks to look like ads and a big,motto that ticktock has is make tick,tocks not ads and that's the main,premise here you don't want to be,creating content that looks like this,where you have these overlays or these,big call outs of the you know specific,offer and like red you know these red,circles here or having you know the,branding on the side of this those types,of ads just don't work on tick tock,people scroll right past those you want,the content to look native you want it,to feel like user generated content in,fact i'm actually going to be covering,ways you can get ugc later in this video,but specifically right here you want to,make sure to avoid you know templated,content even some of the biggest brands,in the world have fault prone to this,where they actually you know use the,branding and they use these basic videos,and while they get engagements they're,not really resulting in conversions so,if you're really looking to drive actual,sales and increase your actual,conversion rate and get more people to,actually convert from seeing your videos,and feel that they're actually a part of,the brand then you're going to want to,create tick-tock ads that are actually,native on the platform and have these,key conversion metrics driven behind,them and so these are just some examples,of tick-tock ads that do convert you,want to focus on actual vertical video,and fast cut you know jump cut videos,that are you know no longer than one to,three seconds per clip maybe,six seconds at the absolute most we're,actually clipping throughout the video,so that way you can keep people's,attention throughout the actual tick,tock tick tock is very fast-paced and,you want to keep that you know flow,going so people stay engaged and this,allows you to deliver way more,information about your product or,service in a much s

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How To Use TikTok Ad Library To Find Winning Products

How To Use TikTok Ad Library To Find Winning Products

hello everyone and welcome to on how,channel,my name is anas no more con for you so,if you have any tutorial requests let me,know in the comments i will be happy to,do a video for you,otherwise let's get to our tutorial,today which is a really special one,because i will show you how you can find,winning ad set or winning products on,tech talk at library,yes as you heard it's not facebook ad,library but tech talk ad library,i don't know if you know this or not but,tech talk lately they did introduce,their new platform,for ad library where you can see all the,currently running ads on tech talk,platform,and it's not like facebook ad library,it's much better because they do have,some really cool features to filter out,the ad set,not like facebook ad library because on,their platform,you will not be able to see the ads,that's currently running for a specific,page or,profile or anything like that unlike the,facebook ad library,on tech talk ad library you will be able,to see all the,ad set that's currently running for a,particular niche,not the profile or a page and you can,filter out this ad set,by the click through or the view rate,and also filter out the ad set,by the niche for example you will be,able to see all the ad set that's,currently,running for clothing or technology or,markov chain,or whatever your niche is and the next,best option,in this ad library for tech talk is you,will be able to see the ad set that's,currently running for a specific country,yes you will be able to see all the,advertisements that's running,in australia or canada or united states,or wherever your niche is and this is,really cool right and without any more,checking,let's get to it so just scroll down,description box and you will see for the,link for the ad library for tech talk,and after you did access it you should,see this page right here and by the way,make sure to log in to an account and i,wasn't able to login into,this platform through my tech talk,account i had to create a new account on,this particular platform,it seems like the tech talk account does,not work on this platform,and also make sure to disable adblock,extension if you do have it because the,platform will not work because the ad,blocker will block all the content,inside this,website and after you did access the,website you should see this option right,here which says popular trends,showcases and top ads and i guess you,know what you click on,right simply click on top ads and after,that you should see the ad,type auction ads and that's currently,the only,option available for tech talk platform,and below it as you can see it says,filter here,and region and if you click on it you,should see a bunch of options here just,like you see right now,and keep in mind that not all the,countries are available,in this platform i guess they only pick,the country where tech talk is famous in,so right now pick the country that's the,best for your niche,whether it's australia or canada or,wherever you're niche in,so for this demonstration to have more,options i'm going to keep it blank,and by the way if you do want to search,on all worldwide on all countries,just keep it like that do not select any,country,and on the right of the option you,should see industry here click on it,and you will see a bunch of options here,just like you see right now,as you can see the first one electric,appliances agriculture automotive,chemistry areas says closing here,accessories i'm going to click close,pick a clock chain accessories and by,the way you can pick multiple options,just like you see right now in my case,i'm going to go just for a,clutching and accessories and after that,you see this option right here it says,seven days time frame,what this option means basically is the,ads that's currently running,in the specific time frame if we did,pick seven days that means they will,show us,the ad set that was running or was,running,in the last seven days so as i said you,have more options for this demonstration,i'm going to go for 30 days frame and,after that the option on the right of it,it says search by and this is really,cool option,none of those platforms has it yet just,click on it and you will see,sit there impressions and six seconds,video,view rate so the first one means click,through,so for example if the ad has a click,through of 15,that means that 150 percent out of,1000 viewers they do click it on the ad,set,and that's really cool right if you do,have a click through of 15,that means that people are really,interested in that ad set and they do,click on it,and the option below it is impressions,and this option it basically will filter,out all the ad set,based on the impressions that each ad,set has,and i don't recommend to go for this,because if the advertisements have,more impressions or viewers it doesn't,mean that,it's actually successful and the last,one which is six seconds video view rate,which means if the viewer watches the ad,set more than six seconds because,this is really co

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10 Tips For Creating Winning TikTok Ads That CONVERT

10 Tips For Creating Winning TikTok Ads That CONVERT

you see willoughby there's a certain art,to crafting high converting ads you,start with a mesmerizing hook that,captivates the mere mortals you follow,that with tantalizing benefits or a,problem that is commonplace among the,peasants after doing the proper research,you see there's a kind of dance uh,tango if you will to have the right,amount of benefits without appearing too,salesy and you must wrap up the entire,ad and stick the landing with a,jaw-dropping call to action that has the,peasants swarming onto your website like,a moth,to flame,enough dilly-dallying old sport let's,get into my top 10 mesmerizing tips for,creating high converting tick tock cats,starting with having an amazing hook if,you want a team of experts to help you,find winning products build your website,create your ads and manage your ads,until we scale to one grand a day or,more then book a call in the link in,description with my agency blue ocean,digital just in the past week one of our,media buyers took a brand new store from,zero to 15 grand a day so if anyone,tells you that dropshipping aren't tank,talk ads is dead they're probably a,hater or your parents so click the link,in the description if you're interested,now the reason why you split test the,hook the most is because 80 of people,will see the first three to five seconds,of your ad but after that it's a,free-for-all most people are gonna keep,swiping they're gonna go check out some,other stuff they're gonna get a text,from their mother they're gonna forget,what they're doing so you really need to,put a lot of emphasis when you're,testing a product to split test at least,three different hooks that's personally,what we do at my agency to get different,clips different text benefits or,different length clips to see what,converts the best because it's amazing,just going through today if you review,your ad accounts you'll notice that one,hook typically always will outperform,all the other ones and it's a dramatic,difference now a lot of people confuse a,good hook with being something that's,clickbaity but that's not the case you,want to have a hook that is directly,speaking to your target audience you,don't have a generic hook like i just,caught my dad cheating on my mom and i,bought this product to get back on him,on his own credit card no that makes,absolutely no sense and you will see,people like that where they try to,create an ad that is entertaining and,it's for everybody but those don't,convert they get clicks they never get,conversions so i would recommend with,your hook to think about either the main,problem a statistic related to your,product or just the main benefit that,people can get from your product that,will keep them interested and wanting to,learn more so let's review some ads for,this laser toy for cats as you can see,the opening hook is instantly turned any,lazy chubby cat into a panther that,catches people's attention like wait how,the hell do i actually do that and,that's what you're really trying to get,the effect of for your target audience,this isn't supposed to be a hook that,captures everyone's attention because if,you don't have a cat you're probably,gonna keep scrolling and that's,perfectly fine you're not trying to get,that audience but as you can see right,here we got a clip of this laser moving,now i would say that hook actually the,clip wasn't great because it doesn't,show a cat sprawling around so this is,why you always will test different clips,but stay with the same text benefits so,let's check out the other two ads here,and see if we actually made some changes,to the clip so we had the same text,benefit we had a good in agreement here,okay so we have this hook it's still,showcasing the product but again it,doesn't have a clip of the cat and these,are ads that have not yet been approved,now let's see the hook over here,and there we go we got some cats moving,i know the quality is not great because,it's google drive so everything's a,little blurry but now you see a bunch of,clips of cats moving along with this,laser product and i can guarantee that,this will definitely convert the best,compared to just a static shot of the,product and that's why you have to test,different clips for that hook so 9 out,of 10 times the best hook you're going,to actually find for your product is,going to be the main headline the main,benefit of your product that captures,people's attention so i really feel like,the text benefit on that product was,really solid it was just the clip that,needs to be changed around and i would,say the final thing i would recommend in,your hooks is to showcase the product in,the first couple seconds that way people,actually know what the ad or video is,gonna be about however if the hook,you're trying is the problem then yes in,that case you could have someone maybe,stumbling around in their kitchen like,oh my god i can't clean all these plates,but now next clip this product has just,appeared out of nowhere and it can clean,all of your pla

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Stop Wasting Money On Ads That Don't Work - Here is How To Create TikTok Ads That Convert

Stop Wasting Money On Ads That Don't Work - Here is How To Create TikTok Ads That Convert

so you want to create Tick Tock ads that,convert well you are in the right place,in today's video we're going to be going,over tools that you can use to find,inspiration to create ads proven,Frameworks that you can go through and,Implement and also best practices for,creating Tick Tock ads by the end of,today's video you will have everything,that you need to start creating High,converting Tick Tock as no matter what,your budget Niche or experience is and,for those who don't already have a tick,tock ads account created I encourage you,to check out the link down below you,will find a limited time deal I've,actually partnered with Tick Tock to,have a limited time deal for anybody who,is watching this video so be sure to,check that out now before we start,jumping into what does work for tick,tock ads I do want to quickly address,things that do not work so here are,things that do not work when it comes to,tick tock ads so the first thing is just,copying and pasting your Facebook ads or,ads from other platforms into Tick Tock,you can see this first brand right here,they essentially took their Facebook ad,and pasted it into Tick Tock and you can,see even the lettering is cut off almost,the format isn't correct and it very,much looks like an ad people on Tick,Tock they're they're used to seeing tick,tocks the ads that really convert look,like Tick Tock so that's a theme that,you're going to see throughout this,whole video the second mistake we see,here is not using vertical format AKA,having black bars on the top and bottom,of your ads this brand actually did,something kind of clever which you got,to give props to them but still yields,the same results as you see instead of,having the black bars they added this,little border of these bricks in this,little Christmas wreath here but still,it's still going to have lower,conversion rates it looks like an ad it,doesn't look native to the platform,people are going to scroll right past it,the third thing is over produced things,that look like very much commercials,inside of here you can see this has like,all this fancy text all these things,these confetti falling down it doesn't,look native to the platform again and,it's just not going to yield the same,results and the fourth one which is,probably very obvious is Tick Tock is a,video platform if you just take images,of your products and trying to scroll,them through you're not going to see,great results so those are four common,things to avoid when it comes to tick,tock ads and we're gonna be going over a,couple more throughout the video as well,but now let's actually talk about how to,create Tick Tock ads that work so real,quick this may sound really simple but,one thing I want you to always remember,when it comes to tick tock ads is,there's three parts to a tick tock ad,one you have the hook which is arguably,the most important part of the ad,because if people don't continue to,watch your video then none of Nothing,Else Matters third is you have the,information or the meat of the product,now when you are creating the,information about the product I want you,to keep in mind that your information,should fall into three buckets your,information about your product or,service should either be in the form of,entertainment education or inspiration,so when you're creating your Tick Tock,ads you need to have one if not all,three of these elements when it comes to,the actual product information so ask,yourself is this video entertaining,educational or inspirational or all,three that's a super bonus if you can,get all three of those but it needs to,have at least one of those elements and,then finally it is important at the end,of your tick tocks to have a CTA a call,to action and I'll explain exactly how,important this actually is a little bit,later in the video as well that's so,that's a basic framework that we just,all need to be on the same page so now,let's actually go over a few hooks that,you can use in your Tick Tock ads as you,can see here this is a very calm common,hook it's here is a simple hack to help,you blink here's a simple hack to help,you organize your tank tops here's a,simple hack on how to clean your car,here is a simple hack on how to change,your HVAC unit things like that this is,a very this can be used on pretty much,any Niche any service any product out,there next this one is a very good,formula to follow it's do you have a,problem with X here is a solution you,can see do you have a problem with,getting curly hair use surf spray AKA,our solution and then after result I,have curly hair this next Hook is one,that is actually very native to tick,tock and is kind of a trend if you will,it's called the don't buy this buy this,instead and you can see in this example,what the user does is saying don't buy,this microphone buy this microphone,instead because of XYZ reasons after,comparing the two this is very heavy,education play and is super effective,for bringing in conversions in sales and,another one that is ver

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Secrets To Creating Amazing TikTok UGC That Prints Money

Secrets To Creating Amazing TikTok UGC That Prints Money

my wife's boyfriend got me this,cool phone case by pressing this button,it automatically charges your phone in,seconds you can pick the perfect phone,case for you with over 30 amazingly cool,designs none of which will impress your,wife while she's cheating on you god,damn,i'm incredibly sorry about that,unprofessional outburst i can't let my,personal life get into my business,especially considering how sacred this,youtube channel is i mean for god's sake,we're almost at 10 000 subscribers so,hit subscribe and like down below before,this video starts because you know,it's gonna be a banger and today we're,gonna be talking about the most popular,acronym in e-commerce and dropshipping,in 2022 which is udc so what is it how,do we use it and most importantly how do,we make money from it so ugc is the,lifeblood it is the pulse of most,ecommerce brands advertising on tick,tock and facebook but how do we actually,execute it at a high level because,there's a lot of people doing ugc but,their ads are still not that great and,it can be very very expensive if you,don't get the right content and you're,sending out products to a ton of,different influencers so i would say the,first step to getting into the right,direction of getting great udc is first,having a script that you send out word,for word to all creators that are,filming with your product because in my,experience when you give a utc creator,who doesn't have a lot of marketing,experience they don't have e-commerce,experience they're just good in front of,the camera and you say hey sell my,product they don't know how to do that,they know how to look pretty with it,they know how to use your product but,they don't know the main benefits they,don't understand marketing they don't,understand call to action so a lot of,the times you need to give them word for,word the exact script they need to be,saying so that they don't mess up and,make a terrible udc ad for you so what,i'm trying to get great udc for any,product that i'm selling so let's say,this ice cream making machine you first,need to understand what format works the,best for the platform you're advertising,on so for me because i love tik tok i,know the best frameworks after studying,thousands of ads are a problem finding,product two benefits a transformation,and a call to action now each one of,these is a specific scene in the actual,ad so for problem that's gonna be my,hook and i really wanna identify what is,the biggest problem my customer has now,for an ice cream making machine it's not,gonna be a huge issue this is a nice to,have products so i basically say hey do,you want to make yummy ice cream at home,well with this amazing product so i,introduced my product you can do that in,seconds and then i mentioned two,benefits hey you just do this you do,this it's so easy to do you can get,amazing result after using product and,now the transformation is i can make ice,cream whenever i want and this can be,applied to any product a sleep product,hey are you having trouble sleeping at,night well this amazing sleep van helps,you sleep in seconds by playing your,favorite music here's some more benefits,here's my transformation i can finally,sleep now after all these years call to,action if you want better sleep try this,out now another tip for getting great,utc is having a shotgun like approach i,would never recommend sending a product,to an influencer and only getting one ad,back because it can be pretty hit or,miss so for me i like to do about three,to four ad scripts that are word for,word what i want my influencer to say,because again your influencer doesn't,have any marketing experience they don't,know how to sell ecommerce products so,you need to give them the main benefits,and the exact words and obviously they,can play around and say the lines in,their own way because everyone says it,differently but you don't want them to,go off script because every line is for,a specific reason you shouldn't have,someone that says okay i'll say this,line and then i'll do my call to actions,the second line because influencers will,do that if you don't give them the,specific directions but you give them,let's say three four different ad,scripts you have them read word for word,and if you want to take it up another,level you will actually write in the,notes for each line what you want them,to shoot as the scene so to get amazing,udc and just to help your influencer,understand your product and what you,want from the ad more obviously you'll,write out your script word for word of,what they're supposed to say but then,you can add after this alright so want,to make yummy ice cream at home that's,the first line and here's what i want,you to film i want you to film yourself,enjoying yummy ice cream that makes the,most sense to me not just i don't know,filming your kitchen and you're just,eating dinner that doesn't make sense as,the first scene but sometimes,influencers don't know what is the best,hook so if you give them the exact,d

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How to Run TikTok Ads 2023 - TikTok Advertising Tutorial (TikTok for Business)

How to Run TikTok Ads 2023 - TikTok Advertising Tutorial (TikTok for Business)

what's up guys jordan here today we're going to  be going through tiktok ads step by step the a to  ,z everything you need to know to launch your first  ad on the platform today now we're currently using  ,tick tock in our marketing agency the affluent  agency and we're generating a ridiculous amount  ,of new revenue for our clients at the moment using  the platform i cannot wait to bring this to you  ,guys today it's been a long time coming i've got  a presentation ready for you we're going to jump  ,onto it in a second but before we do i want  to announce a quick competition on this video  ,now for every one in 100 people that comment down  below with their goals for running tik tok ads  ,right now i'm going to give you the chance to  win a completely free strategy call with me for  ,an hour where we'll run through anything you want  to run through we break down your strategy how you  ,can increase your revenue how you can increase  your roads on whatever platform you're using  ,we're gonna jump on that call we're gonna make  that happen for you so enter that competition  ,let's get started with this no bs implementable  training but do me a favor stop what you're doing  ,right now whatever it is shut down your tabs take  some notes and pay attention and take action on  ,what you learned today let's get started okay  so tick-tock ads training first of all let's  ,start off with some data we need to understand  the opportunity here now tik tok was the most  ,downloaded app in 2020 with 850 million downloads  okay tiktok has 1.1 billion active users worldwide  ,with 90 of users using the app multiple times per  day so we can get ourselves in front of our ideal  ,customer multiple times a day on average now as  of january 2021 tick tock raked in 128 million in  ,user spending marking an increase of 380 from its  january 2020 revenue so it's growing year on year  ,almost 4x in user revenue now take top ranks  as the second biggest app in consumer spend  ,above youtube disney plus and netflix this  is probably the uh the biggest stat on this  ,screen ranking above youtube and netflix in  consumer spend is absolutely ridiculous so  ,it's a monumental opportunity for people and  businesses to sell their products on the platform  ,how many times have you spoken to someone they've  said ah i found that product on tick tock it's  ,happening a lot these days so let's jump on to how  you can actually make the most of that so this is  ,the tick tock ad structure so at the top we have  tick tocks ad manager then we have ad campaigns  ,we have ad groups we have ad creative and then  landing pages to break these down one by one tick  ,doc ads manager is where you manage your ticktock  advertising account similar to the facebook  ,ad manager now a ad campaign is the foundation  of your ad so we're setting up our advertising  ,objectives and formats we then have ad group which  is target audiences ad placements budget and the  ,bidding then we have the ad creative which is  the text and the video that will appear on our  ,apps what we're physically seeing then finally our  landing page and this is the destination url that  ,we are driving our potential customers too this  is the place where they will actually buy our  ,products or service so when you actually have your  tick tock ad account up and running this is kind  ,of what the format will look like we have our ad  manager at the top we have campaigns beneath that  ,then inside an ad campaign we would have multiple  ad groups so we'll be testing out multiple  ,audiences and inside those audiences we may even  be testing out multiple different ad creatives  ,as well so what are the actual creative the the  creative formats that we can use on tick tock well  ,we have top view on the left hand side here which  is like a full-size video which shows up when we  ,launch the app we don't have brand tank takeover  now these are the most expensive tic toc ads and  ,very large brands use these and again these come  up right at the start of launching the app and it  ,takes over the entire screen then have in feed ads  this is what we're going to be going through today  ,and what most businesses are actually using  to generate the most revenue from tick tock  ,we have branded hashtag challenges so if we  want to launch a challenge on the platform and  ,then finally branded event so we want to have our  own branded stickers on uh on tick tock itself so  ,people can use them when they're creating their  own content but as i said in feed ads it's the  ,ad format we use for our tiktok ad clients  at the affluent agency and we're literally  ,generating hundreds of thousands in new revenue  from infeed ads alone so that's what i'm going to  ,show you today so without further ado let's jump  straight on to the tick tock advertising platform  ,okay so the first thing we're going to do is  go over to ticktock.com forward slash business  ,i'm just going to zoom in here so you can see  every

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5 PROVEN Tips for Conversions from Top Performing TikTok Ads

5 PROVEN Tips for Conversions from Top Performing TikTok Ads

in today's video i'm going to help make,your next tick tock add a successful one,by sharing five tips that have been,proven to increase ad performance did,you know that 25.5 of the top performing,videos have a video duration between 21,and 34 seconds we are going to cover,more tips like this and we will also be,taking a look at a few top performing,ads for inspiration before we get into,the video if you like videos about,winning products drop shipping shopify,themes apps and tutorials do us a favor,and hit that subscribe button and turn,notifications on now let's get into the,video,if you didn't know tick tock has a,creative center where you can view top,performing ads and read their insights i,put a link to this in our description,box if you want to follow along with me,within the creative center they have,this page here where they outline five,key things that top performing ads have,number one a video length of 21 to 34,seconds,they state that 25.5 of the top,performing videos have a video duration,between 21 and 34 seconds and the data,shows a 1.57 increase in impressions,compared to videos that are less than 10,seconds long or above 50 seconds long,number two,a video resolution of 720p or higher,83.19 of top performing videos have a,resolution of at least 720p,here's an example of video that is 720p,you can see that if we zoom in here the,video quality isn't completely clear or,crisp,in this video here on the other hand it,exceeds the 720p recommendation this one,is 180p and is completely clear and,crisp number three use audio in your,videos,93.02 percent of top performing videos,use audio this can be you talking to the,camera a voiceover background music or,text-to-speech,number four use the 9-16 aspect ratio on,your videos every social media website,has a ratio that is made to fit their,platform for youtube it's 16 to 9. for,instagram it's one to one or four to,five and for tick tock they want 9 to,16. they state that using this ratio,indicates a 60.45,increase in impressions compared to,videos that fit poorly on the screen and,poorly meaning they show empty blank,space tip number five goes right along,with the previous one and that is to use,vertical video vertical video indicates,a 40.08,increase in impressions compared to,videos that are square or horizontal now,that you know the best practices for a,successful tick tock add let's take a,look at some top performing ads for,inspiration if we go to the top ads,portion of the website we can select,different parameters so for regions i'm,going to select united states for,industry if you're in a specific niche,like tech for example you can go ahead,and select that here campaign objective,you want to select conversions and then,you can either set this to the last 7,days or the last 30 days then what you,want to do is take a look at a few of,these for inspiration for your own ads,i'm going to mute these clips for,copyright reasons but essentially in,this video there is background music,playing and then instead of using her,voice she is using tic toc's text to,speech option and then she's showing,what the listing looked like on the,website and then showing what she,received and what it looked like in,person,in this one here you can see the girl,first which makes it look less like an,ad there's no voiceovers or speaking,they've just used text in the video and,then there's background music as well,the transition between the different,photos of the phone cases you see here,is synced to the music so it fits really,well together now let's take a look at,pets in this video here they are,advertising this floppy fish toy they,are using background music and the,text-to-speech option and then it's just,a 17-second clip of the dog playing with,this toy here's another one for a pet,bed they are listing several pain points,and therefore establishing this as a,problem-solving product there's calm,music playing in the background and then,they have the text written here they say,that this product is a solution to their,problems and this is the first bed that,their dog doesn't have a problem,sleeping in,the last industry i'm going to check out,is clothing this video is interesting,because they are advertising the rings,for free essentially what you do is list,a product as free on your website and,then you just charge a shipping amount,that would be equivalent to what you,would charge so essentially you're just,flipping the free shipping offer,this video here is advertising these,slippers in this video you can see the,person she is talking to you she has the,product in her hands this definitely,adds trust to the video and then she,goes into establishing that this is a,problem-solving product that it helps,with sore feet joint pain and etc check,out tick tocks creative center for more,inspiration again we have that link in,our description box if this video helped,you do me a favor and give it a thumbs,up and make sure to subscribe for more,videos like this

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