what is the best shopify plan

Hey there, it’s Matt from Style Factory, the go-to website for ecommerce reviews and,advice.,In today’s video, I’m going to discuss Shopify pricing plans.,Stay tuned to the end to get our top tips on how to access the best Shopify free trial;,pick the best value plan; and get a good discount on your Shopify subscription.,Before I dive in though, it’d be great if you could take a moment to like this video,,subscribe to our channel and hit the notifications bell.,This helps us out and will give you easy access to all our other Shopify tips in future.,Right, so let’s get started, with a key question: can you actually use Shopify for,free?,Unlike some competing ecommerce platforms, like Big Cartel or Ecwid, you can’t use,Shopify entirely for free.,However, there are free trials of Shopify available, and these are usually extendable,by request.,The key thing to note before starting a free Shopify trial is that there are actually two,types of trial available.,The regular free trial, which you’ll find a link to in the video description, can be,accessed easily from the Shopify website.,This trial lasts 14 days and is best suited to merchants who want to stock and sell their,own products.,However, if you’re interested in using Shopify to dropship products, there’s a better trial,available — one that guides you through the process of setting up a dropshipping business,and gives you a lot of really useful resources to help you do it successfully.,This special dropshipping trial is actually a little bit tricky to come across if you’re,not looking for it — but you’ll find a link to it in the video description below.,Once you’ve finished your free trial, you’ll need to pick a Shopify plan.,Let’s go through the available plans now, starting with the ‘Starter’ plan.,The ‘Starter’ plan.,At $5 per month, Shopify’s ‘Starter’ represents one of the cheapest ways into selling,products online — but you need to be aware that it doesn’t provide you with a fully-functional,standalone online store.,Instead, it allows you to sell products products on an existing website;,sell on social media platforms like Facebook or Instagram; and,sell on messaging apps like WhatsApp and Messenger.,A key feature of the ‘Shopify Starter’ plan is a ‘Buy Button’ that lets you embed,your products on another website.,You simply add a snippet of code to your website and your Shopify products or catalogs appear,on it.,Once you’ve added a buy button to your website, any changes you make to your products in Shopify,will be automatically updated on it.,However, the Shopify Starter plan won’t be for everyone.,First, the transaction fees are very high — 5% of each sale.,Second, unlike the other Shopify plans, the Starter plan doesn’t come with any point,of sale features, meaning that you can’t use it to sell products in physical locations.,And finally, the fact that you can’t build a standalone website with the Starter plan,will rule it out for a lot of merchants.,So a lot of potential Shopify users tend to skip the Starter plan and head straight for,the ‘Basic’ one.,Let’s take a look at that.,The ‘Basic’ plan At $29 per month, the ‘Basic’ plan is,the cheapest Shopify plan that enables you to create a fully-functional, standalone online,store.,Importantly, it also lets you sell products at point of sale, meaning that you can use,your Shopify account to sell products in physical locations like retail stores, market stalls,and pop-up shops.,You also get content marketing tools like a blog; the option to present your store in,multiple languages; and full control over your store’s SEO.,And finally, on the ‘Basic’ plan you’ll pay lower credit card fees and transaction,fees — in fact, if you use Shopify’s built-in payment processor, Shopify Payments, you won’t,have to pay any transaction fees at all.,All in all, the ‘Basic’ Shopify plan is a great starting point for most merchants,— you’ll find a link to more information about it in the video description.,Now, let’s take a look at the ‘Shopify’ plan.,The Shopify plan costs $79 per month — a considerable step up from the ‘Basic’,plan in terms of monthly outgoings.,But you do get some key additional functionality for this extra investment.,For a start, you get more user accounts — 5 people can log into your account if you’re,on the ‘Shopify’ plan, as opposed to just 2 if you’re on the ‘Basic’ plan,You also get more inventory locations to play with — while the ‘Basic plan limits you,to managing your products in 4 locations, you can do so with 5 on the ‘Shopify’,plan.,Additionally, you get lower transaction and credit card processing fees.,The analytics are better too — while the reports available on the ‘Basic’ plan,mainly involve simple dashboards, you get access to a lot more detailed ecommerce data,on the ‘Shopify’ plan.,But most significantly, you get access to ecommerce automation tools.,The ‘Shopify’ plan lets you add the ‘Shopify Flow’ app, which gives you sophisticated,ways to automate tasks and processes within your store and across your apps.,In short, the ‘Shopify’ plan is a good option for ‘power’ sellers that want more,detailed data on their customers, and more ways to automate aspects of their ecommerce,business.,But if you want to take things up a notch further on the functionality front, you might,need to take a look at Shopify’s ‘Advanced’ plan.,Let’s go through that now.,The ‘Advanced’ plan.,The ‘Advanced’ plan costs $299 per month and is the most fully-featured Shopify plan,aimed at small businesses and solopreneurs.,It gives you 8 inventory locations; 15 user accounts; lower transaction and credit card,processing fees; and advanced, customizable reporting tools.,But the most significant thing that the ‘Advanced’ plan brings to the table is much stronger,functionality for selling internationally.,Unlike all the other Shopify plans I’ve covered in this video so far, the ‘Advanced’,plan lets you set individual product prices for individual countries.,This lets you price products accurately for local markets, rather than rely on a currency,conversion that might not reflect market realities.,You can also set duties and import taxes using the ‘Advanced’ plan, something that the,other plans I’ve discussed don’t facilitate.,So for me, the main reason you might want to use the ‘Advanced’ plan over the others,is if you want to sell internationally — it really gives you a lot of functionality and,flexibility on this front.,Now so far, we’ve gone through the Shopify plans that are aimed at individuals and small,businesses.,But there’s one more Shopify plan to consider, and that’s one that’s been designed with,more corporate entities in mind.,Let’s take a look at it.,The ‘Shopify Plus’ plan.,The pricing for ‘Shopify Plus’ is negotiable, but you’re typically looking at around $2000,per month.,For this, you get all the functionality provided by the ‘Advanced’ Plan — but Shopify,Plus also gives you a host of features typically required by larger ecommerce businesses.,These include a dedicated account manager; full control over the checkout process; automatic,currency conversion based on IP address; better access to Shopify’s API; an unlimited number,of user accounts; and enhanced security features.,Perhaps most significantly, Shopify Plus lets you create and manage up to 10 stores at once.,So if you are running a lot of ecommerce websites, and need a lot of advanced features for them,,Shopify Plus arguably represents your best value option.,But for a full lowdown of how Shopify Plus differs from the other Shopify plans, and,to see if it really is worth the investment, I’d suggest taking a look at our Shopify,vs Shopify Plus comparison.,You’ll find a link to this in the video description.,What’s the best value Shopify plan?,So after all that, what’s the best value Shopify plan for you?,Well, for merchants starting out, I normally recommend the ‘Basic’ plan.,It’s a well-rounded option that gives you the core ecommerce tools you need, without,breaking the bank.,For merchants in need of better reporting and more ecommerce automation features, but,without a need for advanced international selling tools, the ‘Shopify’ plan is a,good option.,If a key business aim is to sell internationally, then the ‘Advanced’ plan is the best starting,point.,And if you want to manage multiple Shopify stores at once or need enterprise class features,and account management services, then ‘Shopify Plus’ is probably for you.,Now, once you’ve decided upon a Shopify plan, you may be able to avail of quite a,substantial discount for it.,Let’s take a look at how to do that.,Getting a discounted Shopify plan Normally speaking, Shopify gives you 10% off,your plan if you pay upfront for one year; 20% off if you pay upfront for two years;,or 25% off if you pay upfront for three years.,However, sometimes the company runs more significant promotional discounts — it’s not unheard,of, for example, to be able to avail of a 50% discount off a Shopify plan, or to get,3 months off your plan for free.,These discounts usually depend upon your location, and come and go throughout the year, but it’s,always worth checking the Shopify pricing page for offers before upgrading from a free,trial to a paid-plan.,That way you can make sure you’re aware of any promotional discounts and can follow,the right links to get them.,You’ll find a link to the official Shopify pricing page in the video description.,And that’s it — our guide to Shopify pricing plans and how to pick the right one for your,business!,There’s lots more to learn about Shopify pricing however, so do make sure you check,out our full blog post about this topic.,You’ll find a link to it in the video description.,To get all our latest Shopify tips, do subscribe to our channel and hit the notifications bell.,And finally, if you have any queries about Shopify, don’t forget to leave a comment.,We read them all and will do our best to help.

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