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How To Grow Your Shopify Business By Understanding Data hey,everybody,justin cener here how's it goi

Justin Cener

Updated on Mar 14,2023

How To Grow Your Shopify Business By Understanding Data

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How To Grow Your Shopify Business By Understanding Data

hey,everybody,justin cener here how's it going in this,video i'm going to teach you how to grow,your shopify business by truly,understanding data and we know that data,is always king we need to understand all,of our numbers we need to understand and,forecast our business we need to be able,to run performance checks on our,business at any given time and making,decisions when you have access to the,data those decisions become a lot more,accurate a lot more profitable and your,b your business overall becomes a lot,more successful and if you don't know,your numbers you simply don't know your,business you really need to be able to,kind of compare what your strategy is,with what the data is telling you to do,and really actionable data means taking,that uh kind of data that you find and,combining that into your strategy and,really making decisions based on what to,do what to do in the future how to,forecast your sales all based on real,data rather than just kind of guesses,and there are definitely some pain,points for sure the built-in reports and,analytics that come with shopify they're,very weak they don't provide you any,insight at all they're just kind of your,basic analytics and really you're not,going to be able to kind of dive deep,enough to truly understand what's going,on and then on the flip side sometimes,you'll get analytics reports that just,have too many numbers too many reports,too many different things you need to,have the ability to focus and when,you're able to focus with specific,reports specific pieces of data these,are the ways that you kind of uh drive,results and build your strategy off of,right you don't just want to look at all,10 000 different possible reports and,numbers you want to understand okay how,can i make my ads better what are going,to be the reports and the numbers that,will help me improve my ads how am i,going to increase my conversion rate,what are the reports and numbers that,will help me do that you want to be able,to really kind of focus in on that,because too much data can cloud your,decision making so you're going to have,the need to build specific reports have,audits really be able to kind of,understand everything from a full level,view and then be able to dial down as,well and really that's what this video,is all about i'm going to show you,nostradamus cloud really powerful,analytics app over here i'm going to,show you the app you see the link,directly below this video free plan,available and you get a 14 day free,trial on the paid plan no credit card,required at all to get in here and,you're going to be able to immediately,get a performance check on your store,you'll be able to see exactly how your,store is doing health-wise,in terms of everything and they're going,to be able to kind of just show you,everything here's the app right over,here but i highly recommend,nostradamus cloud's insight and ai,forecasting app again you see the link,directly below this video but really,what they really talk about is check,preview and forecast the idea is that,they're going to be able to check all,the different analytics and give you an,idea of not only what's going on right,now so you can make decisions but how,you can expect those decisions to pan,out in terms of sales forecasting future,performance forecasting and everything,else free health check audit as well as,soon as you install the app but really,this is all about increasing revenue and,making more money it's not just about,showcasing different analytics and i'll,set this up over the shoulder so you'll,see this inside of a store here but,really it's not just about having,different numbers and reports it's about,taking those numbers and turning them,into strategy and increasing your,strategy's performance based on the,accuracy of what we're seeing here and,what we're forecasting inside of the app,so all you need to do again the link,directly below this video go ahead and,press this green add app button this is,going to add this app into our store,once you install the app you'll,immediately be brought into the,nostradamus cloud dashboard and you're,going to see your health check front and,center all data is going to get pulled,directly from shopify and this is,totally free you don't need to enter in,a credit card or anything like that,you'll be able to immediately jump into,the health check and there are so many,different pieces of information here,that can become very valuable for your,overall strategy and this is just a,health check we also have sales,forecasting and we also have a full,analytics suite over here so we can have,a full understanding of what's going on,at all time this is very easy to,navigate as well all you need to do just,hover over the little eye icon this is,going to tell you exactly what each box,is for why it's relevant and why you,should be paying attention to it you,could drill down into any of these,little reports you could even change the,date range up there on the top right you,see we could change it to something like,the last seven days or the past 30 days,and the data will update automatically,so we've got this big number over here,this is our health check score this is a,0 through 10 number 10 being the best of,course and it's really going to give an,overall representation of obviously the,health of your overall store but really,kind of all the different panels that,you see over here sales finance,operations customers products different,sections here on the right over here we,have different colored dots and these,are kind of signifying of course green,is good yellow needs attention red needs,some urgent attention kind of talking,about what,panels break down here and of course,we'd love to see them all be green but,what we're going to do is work towards,that and this kind of helps us very,quickly identify what sections of our,store whether it's sales and finance or,operations or customers or products need,our attention so let's take a look for,example at the first one the gross,profit benchmark and when we click into,this panel we're actually going to be,brought into the gross profit margin,dashboard and here we have lots of,different data points and the real cool,thing is we're going to be able to drill,down into everything whether it's by,date range or actually taking a look at,some of the products and we could even,see which products are making us the,most money which products have the,highest margin what we should be,focusing our attention on and it's very,easy to just kind of click through all,these different reports and data points,and start to get a real clear picture of,how we should proceed we can even take a,look down and drill down into the actual,products see things like the profit,margins the selling price and again have,all this contribute into our decision,making and all of these panels do the,same thing you can click into any of,them and be brought right into each,panel's page and even be able to drill,down into different specific things so,you can see all of the data points that,have anything to do with this panel and,with these goals let's take a look at,sales forecasting and sales forecasting,is really all about providing insight,and accurate prediction in this case for,up to the next six months gonna really,show us what we can expect in terms of,sales in terms of revenue in terms of,the overall business health and as we,dial down into the financial forecast,we're going to see not only our last 12,months performance but we're also going,to see the forecasted revenue for the,next six months as well so we see the,full financial picture here but you can,start to see how powerful this could be,when you could really start to predict,accurately based on data what type of,sales numbers you can expect as you go,through the year coming over here into,product forecast super super important,this is one of the most important parts,of this app and this is going to show,you every single product in your entire,store and of course you're going to see,your existing sales numbers but most,importantly going to provide data on,each product in terms of predicted,quantities sold predicted revenues that,you can expect very very powerful this,ties into the stock forecasts which are,also super important and this could help,you quickly understand you know not only,like things you know what products might,need to be reordered and what's most,popular but also what products have too,much stock and products you might need,to maybe run a discount to get rid of,this is incredibly valuable in helping,you get your inventory just right there,is also a massive analytics section,which allows you to get into every,single piece of data with lots of,different filters date ranges and other,variables this is going to make it very,easy for you to digest all this,information and turn it into strategy,you're going to be getting a ton of,valuable insights from the analytics,sections so that was nostradamus clouds,the insights and ai forecasting app you,see the link directly below this video,get this in your store right now run,that performance check asap see how your,store is doing and then leverage all of,the data insights and sales forecasting,that you're going to get with the,nostradamus cloud app highly recommended,i use it in all my stores all my,students use this app as well so take a,look at the link directly below this,video highly recommended hope this helps,you make some money and i'll talk to you,real soon

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