how to increase average order value shopify

welcome back to another video if you're,a shopify store owner i'm going to be,going over these simple ways to increase,your average order value in the next 24,hours it's going to be that simple i'll,give you some apps that i use to,increase my average order value best,practices um and really how to implement,these things into your store so that you,can scale your average order value you,know have a better row as on your ad,spend get more high quality buyers in,your ecosystem and start making more,money if that sounds good to you then,like this video comment and subscribe,and let's hop right into it,hey my name is jason,welcome to my channel i run a multiple,seven-figure agency for the past four,years i've helped generate my clients,over 75 million dollars,this channel is for business owners,looking to scale their business with,paid ads systems you know creating more,visible offers and ultimately making,more money so make sure you subscribe,and i hope you guys enjoy the video,so the number one way to increase your,average order value right now is by,selling more or giving bundles on your,landing page so whenever we onboard,clients we always make them a custom,zipify landing page where no matter what,the product is if it's a if it's just,like this one single product that they,want to sell we make bundles where it's,like hey get one at this price get two,at this price and get three at this,price i'm telling you right now that,your average order value will completely,hike up if you simply just sell more,than one item on that first landing page,giving them an incentive where they can,get two for the price of like one and a,half and they can get three for the,price of two,giving that proposition is gonna make,people spend way more money okay that's,the first way the second way is by,basically psychologically triggering,them to spend more because of your,product images no matter what landing,page i'm using or sending traffic to i,always make sure that my product images,have more than one product in it my ads,have more than one product in it because,if i go to a landing page where the,first image i see is three for example,hair oils,i'm now programming my brain to now,think oh wait do i need three maybe i do,need three so that when you see that,bundle,on the bottom of the lander you're more,susceptible to buying it because of the,value proposition okay it's like a buy,two get one free whatever the case may,be,that is going to program your prospect,to buy more than one,the other way that i increase my aov on,the landing page is by actually using,like,custom numbers for my bundles so the one,bundle i would say is you know,um you know this price and the second,bundle is you know buy two bottles,most popular and then the third bundle,is three bottles that would be best,value saying those things or maybe,backing it up with you know most popular,83 percent of people get more than go,get two bottles or more like using,statistics like that is going to,increase your aov drastically this is,mostly for people who are converting,people already if you can sell more than,one your aov should be going up you know,15 to 25,in these x 25 you know 20 24 hours,excuse me,the third piece,is going to be cross sells and down,cells and upsells so once you're able to,harness those aov boosters on the first,landing page you know having your,product images have more than one,selling a second and third bundle you,know talking about most popular best,value you know giving those discounts,when they buy more,the next step is going to be how do we,take people from buying this thing to,then getting the ascension and the,ascension or upsells the two best,upsells are always more of the same,again,and then faster or better results so for,example you know if someone gets two,bottles of hair oil the next page might,be like hey listen i know you got two,bottles and you didn't get the three,bundle but like you can get your third,bottle right now,for this price which is 80 off what it,would usually be so grab this now more,of the same always wins every day of the,week second upsell is gonna be faster or,better results and that would be you,know maybe the shampoo and conditioner,because i get my hair oil get my hair,growth well how am i going to get faster,better results well the faster better,results is in sustaining those results,so now you can use the shampoo and,conditioner in the shower to make sure,that your hair growth is faster and it,stays longer and it stops that hair loss,that's a great upsell,so that's just a really good example,that should definitely pertain to your,business for sure um same thing would be,for like my services be like hey like,you're converting people through,facebook and instagram okay let's run,your tick tock snapchat and google ads,it's more of the same faster better,results those are great upsells and then,email marketing sms marketing you know,maybe building you a crm those are,faster or better results of what you're,already getting harnessing the back end,that's something that a lot of,businesses don't look at and also they,don't want to get over confused with in,the very beginning so you upsell later,on once the concepts proven,now the apps that i'm using to increase,my average order value are number one is,zipify zipify allows me to make those,custom landing pages where i can sell,those bundles and i can make those,custom images on the landing page to,make sure that i have more than one of,those product images second app is,zipify ocu zipify ocu allows me to have,those upsells down cells cross sells,after they leave that first landing page,to increase my average order value,another app is candy rack one click up,so i've talked about this in one of my,other videos but just to reiterate it is,a great way to upsell people before they,even go to the order form and put their,card information in so having them take,something with them as well or maybe a,free gift to then incentivize them to,then leave checkout,another way to increase aov is not just,the average order value of the purchase,instantly but down the road is gonna be,email and sms okay so,we're covering abandoned courts using,text cart i talked about this in one of,my videos how we're forexing some of our,shopify stores with tax car text car,allows to recover 4x or more abandoned,carts brings forex more revenue to the,store allows you to scale you have a,higher average order value for every,person who comes into ecosystem,email claudio sms you could use sms bump,or you could use clavio as well take in,that buyer who came to your ecosystem,because how this could work is this,buyer comes into the ecosystem they pick,the two bottle bundle the next page grab,another bottle now i have three bottles,okay get the shampoo and conditioner,okay now i just add another 50 bucks to,my order okay i finished my order,three days later i get an email for a,hair mask or for our mega hair growth,oil okay i might buy that now i'm taking,the buyer from like 50 60 bucks to over,a hundred dollars over a seven day 30,day period then i'm sending an sms out,in month two where they can buy this new,product release now they're at like 150,so increasing that ltv of how the buyer,comes your ecosystem is going to allow,you to make more money so hope this,video helped you i appreciate you guys,stopping by make sure you guys like,comment and subscribe and i will see you,guys in the next video thanks

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